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Schneider Electric teams with hug digital in MENAP Region

Regional digital agency plans to ‘electrify’ brand’s digital footprint across the region

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Schneider Electric teams with hug digital in MENAP Region

Dubai, UAE – Following a competitive multi-agency pitch, leading regional digital agency hug digital announced on October 25 securing the digital business of global energy conglomerate Schneider Electric in the MENAP region.

hug digital will be in charge of the digital assets of Schneider Electric in three regions across the MENAP region which encompass the following countries: KSA, Yemen, UAE, Kuwait, Qatar, Oman, Bahrain, Pakistan, Lebanon, Jordan, Iraq, Syria and Cyprus segmented across three regions which form the GCC, the Arabian Peninsula and the Levant.

“It is a thrilling experience to be working on a forward thinking technology business that is key player in building smart cities, smart factories and smart homes. The Schneider Electric team@hugdigital was able to present breakthrough B2B and B2C ideas which complement Schneider’s transformation journey and the innovative approach it is taking in delivering personalized digital experiences.” – said Hussein M. Dajani, Chief Operating Officer of hug digital.

The full extent of the services offered by hug digital encompasses handling the brands’ social assets while providing content creation, community management, full-fledged digital campaigns, reporting, and media planning & buying.