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Ahmed Maher

Ahmed Maher is the founder of Digital Boom, a tech news website since 2014, which is now considered one of the leading news sources in the MENA region.

EA Sports FIFA's reply, a lost opportunity

This year's Valentine's Day, a woman bought the new EA Sports FIFA 2015 game for her boyfriend, then she discovered that she did the...
chelsea Egypt, Digital Boom, chelsea localizing content, chelsea story, mohamed salah, mohamed salah chelsea, mohamed salah player, social media success, Facebook success

Chelsea Glocalizes Digital Content, Wins MENA & Egypt

Why sport social media? The answer is simple; a larger and a quantifiable monetization stream. The most widely adopted business model for any sports...

Case Study: Juhayna Cheering for Egyptian Mothers

Drawing a smile on viewers’ faces, Juhayna ’s television advertising campaign was able to capture life’s best and most cherished moments. The Television Copy (TVC)...

Egyptian MOI Developing A Social Media Tool

The Egyptian MOI has announced that they will be monitoring the internet in Egypt, and especially the social networks like Facebook, twitter, and youtube...
kebdet el prince, el prince, food egypt, instafood, food crisis egypt, local food, restaurants

Kebdet El Prince Crisis Management Role Model

So many brands in the world become scared when it comes to crisis online "especially on social media", actually, they are afraid of their...
Exclusive: Chelsea hires 'Kijamii', a Cairo-based digital agency to manage business in the Middle East

Exclusive: Chelsea hires ‘Kijamii’, a Cairo-based digital agency to manage business in the Middle...

Chelsea has hired Kijamii, a Cairo-based digital media agency following the explosive growth rate of Egyptians invading the club's Facebook page after Mo Salah's move...
arsenal, chelsea, man united, liverpool, digital boom, marketing, sports marketing, Facebook marketing, kijamii, AS Roma, market share, popularity, popular, middle east, africa

Chelsea Facebook Page, Other Big Four in Egypt

Egyptians on English Premier League's Big Four Clubs
Social Media Review: Sherine's 2014 album 'Ana Keteer'

Social Media Review: Sherine’s 2014 album ‘Ana Keteer’

A Digital Boom On 15th of Jan, Sherine has launched her new album "Ana Keteer"
Facebook releases new feature 'trending'

Facebook releases new feature ‘trending’

Facebook has announced the release of their Facebook new feature Trending.

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