MENA

Zain group has kicked off Ramadan media race with an anti-terrorism commercial, portraying how terrorism is turning happiness into darkness in the name of Islam,...

Iflix, the world’s leading Subscription Video on Demand (SVoD) service for emerging markets, has announced in a press release the launch of its revolutionary service...

Cairo, 24 May 2017 – Stetla3, an online platform that allows users to share their personal opinions and stories around different social issues; launched yesterday with...

Dubai-23 May 2017- Anghami, the leading music streaming company in the MENA region, is gearing up for Ramadan, offering its 40 million listeners additional...

The HireHunt Bot has been selected as one of the the 60 finalists in Facebook’s Messenger Challenge Bot Competition, “after receiving over 1000 submissions...

Growing up in the region, I was (and still am) far too talkative. To keep me from getting into trouble, I was told, in...

Pizza Hut is facing a social media backlash and boycott campaign, after its Israeli branch posted an advert mocking the mass Palestinian prisoner hunger strike. Pizza Hut's...

What makes people stop scrolling and start watching video on Twitter? New research reveals what it is that works best in a news-feed environment...

In accordance with the agreement between Attijariwafa bank and Barclays Bank signed on October 4, 2016, the acquisition by Attijariwafa bank of 100% of...

Dubai - Anghami, the leading music streaming company in the MENA region, revealed today that it has recorded an amazing three-fold growth in Audio...

Boasting an excellent variety of features and specs, the Camon CX is set to take Egypt by storm after Tecno launched it at a...

Real Madrid F.C. appointed Kijamii to lead its social media presence in the Middle East and North Africa, said Bassem El-Hady, CEO & Co-founder...

hug digital takes on HMD Global - The Home of Nokia Phones - across MENA as their regional social & digital agency. April 18th, 2017...

Designed for the blind and the visually impaired, the E3rafli app is an innovative program from the bounds of Vodafone Egypt. As part of its...

Thirty days and 50 people achieved the feat of assembling the Middle East’s largest video billboard in Dubai, UAE. Spanning across 1,600 square metres of...

Telling creative stories that can boost a marketer’s career, inspire innovative campaigns, and optimize strategies, the upcoming two-day Annual Creative Industry Summit is connecting...

Facebook has released a new report on how people share their Ramadan experiences, find inspiration, and discuss their passions on the platform during the...

Amazon announced that it has reached an agreement to acquire SOUQ.com, an e-commerce leader in the Middle East. Joining the Amazon family will enable...

According to a new survey carried out by Professional Women’s Community, Hopscotch, 6 out of 10 women believe the UAE still has work to...

Emirates Airline released a refurbished version of their Jennifer Aniston's TV advert showing off their 2500 channels of entertainment while wondering "Who needs tablets...

During the past 3 weeks, many brands and service providers have been promoting their offers for Mother’s Day. Sons, Daughters, in laws, and even husbands...

P World, the organizer of the Marketing Kingdom Cairo, has just announced that the third edition of the global marketing gathering, will take place...

Wael Fakharany, a leading business figure in the Middle East and North Africa, tweeted Monday that he was fired from Careem Egypt in a...

Wael Fakhrany left Careem Egypt after 6 months of leading the company as a Managing Director. Careem has appointed Ramy Kato, Head of Egypt Operations...

Fashion in Egypt has evolved over time to match – and, in some instances, even exceed – global standards. Today, a number of Egyptian fashionistas...

With the holy month of Ramadan approaching, brands and organizations will soon commence their campaigns to engage consumers in a conversation during the blessed...

Facebook has announced its Bots for Messenger Challenge, a contest to recognize and reward developers who create an innovative new bot in either the Middle...

Cairo Feb 21 – Facebook-owned photo-sharing app Instagram has revealed for the very first time that the Instagram community in the MENA region is now 63 million users. Worldwide, Instagram...

A chance to win 90,000 EGP and receive Acceleration Program/ Consultation Services in Digital Marketing, Marketing, Finance and Technical from The Technology Innovation and Entrepreneurship Center (TIEC). The competition is...

Each week Digital Boom posts available positions within the marketing and advertising industry in Egypt in collaboration with Wuzzuf.com. Email lina@adigitalboom.com with the details of your vacancies...

El3ab, Egypt’s classic gaming hub, relaunches its portal with more games and with its first ever app based game “Estimation Kings,” with investment from...

The second edition of the Marketing Kingdom Amman, taking place from 1-2 March at King Hussein Business Park includes presentations by global and regional marketing gurus from Facebook, Twitter, Shell, Unilever Hair Care, VISA and Rolls Royce.

Despite 76% of MENA organizations saying printing or copying documents is “essential” or “very important” to them, 62 % of them do not measure...

Mohamed Aboutrika received thousands of supportive posts on social media following a decision by authorities to add him to an official "terror list" on charges...

Tunisian actress Dorra Zarouk joined Juhayna Pure as a brand ambassador, making her appearance at the kick-off event of the new Pomegranate flavor. “Proud to...

AMWAJ (“waves” in English) is an international sustainability and entrepreneurship forum organized by PepsiCo and Revolve Media focused on offering socially innovative ideas, sharing...

Twitter announced today that they are partnering with global property developer Emaar to live-stream the New Year’s Eve firework displays in Dubai. The live stream will...

Warning social media users of the threatening consequences of sharing their personal lives online, UAE's giant mobile operator du launched a new public service...

On Thursday, Cairo based radio station Nile FM reached two million followers on Twitter – making it the most followed radio station account in...

Today Dec. 21 marks the winter solstice, which represents the shortest day and longest night of the year in the northern hemisphere. What exactly is...

Shezlong the pioneering startup launched yesterday a Nobel campaign that shows a sense of responsibility and support towards the Egyptian community. The Egyptian mental health...

A15, the leading technology investor, announced a strategic partnership with Careem, the car-hailing app and one of the fastest growing startups in the Middle...

Dubai, UAE, December 2016: Facebook has released its top moments of 2016 in its Year in Review list, which highlights the most talked about...

Egypt-based digital agency Digitree has kicked-off its very own social media analytics tool "Hype Insights". The tool enables brands, agencies, and freelancers to measure their managed...

With over 15 years of marketing experience, Hussein M. Dajani, Chief Operating Office, hug digital, has secured a position in the 50 most influential...

Coca-Cola Israel teamed up with creative agency Gefen Team to bring a new campaign called "The World's First Selfie Bottle". They attached a camera-equipped base to...

Update: Real Madrid Appoints Kijamii as Digital Agency in MENA We've noticed today a circulated ad in Egypt by Real Madrid official page, promoting a 3-second video...

November's full moon isn't only the closest and brightest 'Supermoon' of 2016 but also the largest since 1948.

DVPC (Dubai Visa Processing Centre) has launched a mobile app, which allows applicants from any location in the world to apply for a UAE...

The Cairo International Film Festival (CIFF) announced today a partnership with Twitter in preparation for the festival’s 38th edition scheduled on 15 November 2016....