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Keeps you ahead of latest creative campaigns from the Middle East region.

Jordan Ahli Bank Celebrates Batman Day

Jordan Ahli Bank Celebrates Batman Day

As weird as it might seem, Ahli bank, a local bank in Amman-Jordan celebrated the 80th anniversary of Batman on September 21 for the...
JREDS Awards Intercontinental Aqaba For Clean up The World Campaign, InterContinental Aqaba Resort

JREDS Awards Intercontinental Aqaba For Clean up The World Campaign

InterContinental Aqaba Resort has recently been awarded by The Royal Marine Conservation Society of Jordan (JREDS) for their partnership with the International Clean up...

Spotted: New Outdoor Buzz in Cairo

The outdoor market never fails to amaze us, it's been a while since we've witnessed a buzz about a particular campaign.During the past few...
Glade launches ‘Baby Abeer’ campaign with Snapchat for International Women’s Day

Glade launches ‘Baby Abeer’ campaign with Snapchat for International Women’s Day

On International Women’s Day, SC Johnson's Glade brand will launch a national lens takeover using a new Snapchat selfie lens that celebrates the rich...
DHL Express, Mo Salah team up for 'The Human Network'

DHL Express, Mo Salah team up for ‘The Human Network’

Mo Salah broke the silence by posting a commercial ad with the leading global brand in the logistics industry, DHL Express.Salah has come with...
STC Shuts Down All Branches In Saudi Arabia For The Digital Day

STC Shuts Down All Branches In Saudi Arabia For ‘Digital Day’

The Saudi Telecom Company (STC) closed all of its branches across the Kingdom for one day (Wednesday, December 19th), activating the official Digital Day....
Mountain View Passes the Crown

Mountain View Passes the Crown

A white and blue idyllic architectural design overlooking turquoise waters with a Greek crown in the foreground captured the attention of Egyptian social media...
Young Saudi woman Rawan Hamza drives all the way from the UAE to Saudi Arabia to surprise her mom back home! In Infiniti's Drive Back campaign

Young Saudi woman Rawan Hamza drives all the way from the UAE to Saudi...

last 24th of June 2018, women in Saudi Arabia started driving for the very first time in the Kingdom. It was a day of...
Pepsi, Vodafone, Egypt, Mohamed Salah Advert Fires Up Egyptians Ahead of Russia World Cup 2018, Mohamed Salah Advert Fires Up Egyptians Ahead of Football Games

Mohamed Salah Advert Fires Up Egyptians Ahead of Football Games

At the sound of the drums of war, a new advertising video featuring Mohamed Salah shows Egyptians replacing Ramadan lanterns with national flags, putting...
Pepsi Egypt Latest Digital Campaign World Cup 2018, Pepsi Carries Voice of Egypt’s Fans, Footballers During Ramadan in New Digital Campaign, world cup, Egypt national team, ramadan campaign pepsi

Pepsi’s Latest Digital Campaign Will Have You Singing From The Top of Your Lungs

Building a stronger connection between fans and the Egyptian national football team ahead of the big games this month, Pepsi launched a digital-only campaign...
Viber Releases New Video In Honor Of #DeleteFacebook

Viber Releases New Video In Honor Of #DeleteFacebook

In honor of the #DeleteFacebook campaign, Viber has released a video to detail exactly where it stands on this issue, compared to other messaging...
ABK Egypt, Kuwaiti bank talks Egyptian proverbs in new rebranding campaign

Kuwaiti bank talks Egyptian proverbs in new rebranding campaign

Featuring popular Egyptian proverbs, Al Ahli Bank of Kuwait - Egypt (ABK-Egypt) launched a new advertising campaign that promises to transform people’s relationship with...
Mosawer.net and Misr El-Kheir Join Forces to Free Women In Debt

Mosawer.net and Misr El-Kheir Join Forces to Free Women In Debt

Thousands of Egyptian women end up behind bars for failing to pay small personal debts. Misr El Kheir Foundation and Mosawer.net joined forces to...
Cottonil’s ‘Be Sure’ Campaign Hits a Guinness World Record

Cottonil’s ‘Be Sure’ Campaign Hits a Guinness World Record

Leading underwear and home-wear brand; Cottonil launched its prostate cancer awareness “Be Sure” campaign, providing 10,000 free PSA check-ups for males over the age...
Inertia Egypt Reveals New Tagline ‘Remember to Live’

Inertia Egypt Reveals New Tagline ‘Remember to Live’

Inertia Egypt launched a campaign to reveal their new catchy tagline: remember to live. The campaign featured numerous videos across various social media platforms,...
Vodafone Spooks Egyptians With Viral Flex Super Powers Campaign

Vodafone Spooks Egyptians With Viral Flex Super Powers Campaign

Vodafone Egypt took advantage of the Halloween celebrations in Egypt to create more exposure for Flex tariff – They came up with a creative...
McDonald's Egypt Misspellings, mcdonald's Egypt Ezbet Khairallah, McDonald's Misspellings Spark Viral Campaign

McDonald’s Egypt Misspellings Spark Viral Campaign

Egyptians mocked McDonald's on social media platforms over misspelled Arabic words seen on donation boxes for Ezbet Khairallah's education development project.The fast food giant...
Vodafone New Brand Identity, the future is exciting, ready?, Vodafone Unveils New Brand Positioning As It Moves On From 'Power To You'

Vodafone Unveils New Brand Identity As It Moves On From ‘Power To You’

Vodafone revolutionized its brand positioning strapline, strategy, and visual identity globally. These were the first changes to a renowned brand since the "Power to...
Vodafone, Pepsi Celebrate Egypt's Qualification to the 2018 World Cup, amr diab song for Egypt

Vodafone, Pepsi Celebrate Egypt’s Qualification to the 2018 World Cup

With a celebration song by the super star Amr Diab, Vodafone and Pepsi celebrated Egypt's qualification to the 2018 World Cup.See also: Most Popular World...
Mumm Engages Egypt's Work Community, Spreads Gratitude

Mumm Engages Egypt’s Work Community, Spreads Gratitude

Asking employees all over Egypt to post photos of their role model colleagues at work using the hashtag #El_Mf7ot (The dedicated), the homemade food...

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