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Tidbits from 2018 State of Social Video Report ‘Egypt Edition’

We analyzed over 43,000 videos generating over 7 billion views in 2018. Can you guess what worked and what didn’t in 2018? The top-performing creators...
POD Egypt Wins 3 Awards at Dubai Lynx International Festival of Creativity

JWT and POD Egypt Win 3 Awards at Dubai Lynx For DHL

JWT and POD Egypt won three awards (one gold and two silver) under the PR and Entertainment categories for DHL and Mo Salah integrated...
Facebook, Instagram go down worldwide in a widespread outage

Facebook, Instagram go down worldwide in a widespread outage

tweetHaving troubles accessing Facebook and Instagram? You're not alone! Users from all around the world have reported several outages on Wednesday while accessing Facebook, Instagram...
DHL Express, Mo Salah team up for 'The Human Network'

DHL Express, Mo Salah team up for ‘The Human Network’

Mo Salah broke the silence by posting a commercial ad with the leading global brand in the logistics industry, DHL Express. Salah has come with...
Top employee’s defense of Swvl puts basic rights in jeopardy, The self-righteous Swvl employee and his alarming message

Opinion: Top employee’s defense of Swvl puts basic rights in jeopardy

The Egyptian social media circus is in full power since last week. It all started when few Swvl employees accused their employer of terminating...
Mo Salah with DHL, Mohamed Salah Returns To Social Media With DHL Ad

Mohamed Salah Returns To Social Media With DHL Ad

Liverpool's forward, Mohamed Salah has returned to social media today, followed by a photo post of himself opening a DHL package. Salah deactivated all his social media...
Liverpool's Mohamed Salah deactivates his social media accounts

Liverpool’s Mohamed Salah deactivates all his social media accounts

Mohamed Salah has taken all his social media accounts down after sending a cryptic tweet that read "2019 Resolution: Time to get in touch, for...
Study: How Arabs react to videos on Facebook

Report: How Arabs react to videos on Facebook

It’s without the shadow of a doubt that video content is here to stay across digital. Here at Digital Boom and Mintrics we were interested...
An Egg Ousts Kylie Jenner As Queen of Instagram

An Egg Ousts Kylie Jenner As Queen of Instagram

An egg has dethroned Kylie Jenner child's birthday photo as the most liked on Instagram. The orange regular egg photo hit a world record,...
How to build a digital marketing strategy in 10 steps, 10 Steps to Creating a Social Media Marketing Strategy

How to build a social media marketing strategy in 10 steps

While every company strives to develop quality products and services, nobody will buy them if they don't know that they are there. Digital and...

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