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Tidbits from 2018 State of Social Video Report ‘Egypt Edition’

We analyzed over 43,000 videos generating over 7 billion views in 2018. Can you guess what worked and what didn’t in 2018?The top-performing creators...
Study: How Arabs react to videos on Facebook

Report: How Arabs react to videos on Facebook

It’s without the shadow of a doubt that video content is here to stay across digital.Here at Digital Boom and Mintrics we were interested...
Facebook Reveals 2018 World Cup Text-Delights Statistics Across The Globe

Facebook Reveals 2018 World Cup Text-Delights Stats

Facebook has revealed statistics of its Text-Delights soccer animations that were launched ahead of Russia 2018 World Cup. More than 583 million tournament-related animations appeared on...

Research Reveals Lack of Financial Planning and Awareness Amongst Women

Half of British women have no long-term financial plan and almost a third have no pension, according to a recent study.The alarming research, commissioned...
Top 12 blockchain startup ICOs in Feb 2018

Top 12 blockchain startup ICOs in Feb 2018

Which startups raising funds through ICOs are most likely to succeed? Using Aingel’s AI based Deal Flow Analyzer, we generate an Inception Score™ that...
Revealed: Who Egyptians trust most, least when it comes to brand building

Revealed: Who Egyptians trust most, least when it comes to brand building

Trust is one of those intangibles which we as communicators must always focus on. Trust, that notion of one person relying on and believing...
most positively talked about brands among Egypt millennials

YouGov: 10 most positively talked about brands among Egypt millennials

Facebook is the most positively talked about brand among millennials in Egypt, ahead of Pepsi and the National Bank of Egypt according to brand...
Infographic: Issues Related to Food Wastage

Infographic: Issues Related to Food Wastage

A recent YouGov study focused on issues related to food wastage has found that the top source of food wastage in the UAE, Egypt...
olx egypt ramadan report 2017, Momtaz Moussa, OLX’s General Manager of Egypt

Egyptians spent 390 million minutes browsing OLX during Ramadan

OLX Egypt, the leading online classifieds platform, reveals the first of its kind report after monitoring user’s activities throughout the holy month of Ramadan.OLX...
ipsos ramadan report, ramadan 2017, hospital 57357, non-profit advertising , ipsos NGOs Egypt report 2017

NGOs Ad Value Exceeds EGP 250 Million in Ramadan 2017

The number of commercial spots presented by non-profit organizations during Ramadan is valued at EGP 250 million in Egypt, according to IPSOS report.The report, which...
instagram new milestone, 700 million instagrammers, instagram base, instagram users

Instagram now has more than 700 million monthly active instagrammers

Instagram now has more than 700 million monthly active Instagrammers. And the last 100 million of you joined faster than ever.According to our records, Instagram grown...
Facebook comes to life at Ramadan

Report: Facebook comes to life in Ramadan

Facebook has released a new report on how people share their Ramadan experiences, find inspiration, and discuss their passions on the platform during the...
71% of females believe employers should be in the driving seat to empower women

71% of females believe employers should be in the driving seat to empower women

According to a new survey carried out by Professional Women’s Community, Hopscotch, 6 out of 10 women believe the UAE still has work to...

Mother’s Day Gifts Purchase Journey During The Floatation Era

During the past three weeks, many brands and service providers in Egypt have been promoting Mother’s Day offers. Sons, daughters and even husbands have been...
Twitter users data in Egypt

Report: How Egyptians Use Twitter

Twitter is one of the top social networks in Egypt. Here's an official report by Twitter on how Egyptians use the platform. How Egyptians Use Twitter Report ...
Ramadan on twitter 2016, Ramadan stats on Twitter 2016

Twitter reveals the biggest Ramadan stats of 2016

With the holy month of Ramadan approaching, brands and organizations will soon commence their campaigns to engage consumers in a conversation during the blessed...
Instagram reaches 63 million users in the MENA region

Instagram reaches 63 million users in the MENA region

Cairo Feb 21 – Facebook-owned photo-sharing app Instagram has revealed for the very first time that the Instagram community in the MENA region is now 63 million users.Worldwide, Instagram...
JWT MEA Report, JWT report 2017, JWT MEA, 2017 trends, trends to watch MENA, advertising, marketing

Gene Editing, New Mental Health, The Year of Giving, Halal Tourism – New Trends...

J. Walter Thompson Innovation Group MEA released its Future 100 Trends and Change to Watch in 2017 report, which highlights the top 100 consumer...
MENA organizations do not measure printing costs, canon middle east, canon logo, digital boom, adigitalboom

62% of MENA organizations do not measure printing costs, says Canon study

Despite 76% of MENA organizations saying printing or copying documents is “essential” or “very important” to them, 62 % of them do not measure...
How the 2017 #GoldenGlobes lit up Twitter, digital boom, golden globes on twitter

How the 2017 #GoldenGlobes lit up Twitter

The first awards show of 2017 went off with a bang. The Golden Globe Awards, hosted by Jimmy Fallon (@jimmyfallon), brought together the best...

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