Corporate Communications and Reputation Manager - Arabian Peninsula at Procter & Gamble
Sometime Gulf-based journalist, full time communcations professional and @MEPRA_org vice chair. Proud father who loves a good chat.
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- Why Middle East marketing and politics don’t mix
- Fallout of the Careem – Fakharany Saga
- Why MENA communicators should care about dark social ‘WhatsApp’?
- Pokemon Go and the Middle East – Advertiser, Brand, Consumer Reactions to the Global Craze
- Are Egyptians the most effective marketers in the Middle East?
- Protected: The Science of Sharing – how to develop engaging online content with Buzzfeed