Viral Video

Facebook Clones TikTok, Introduces Instagram Reels

Facebook Clones TikTok, Introduces Instagram Reels

Facebook announced early last month the launch of Instagram Reels: a clone of TikTok videos, describing it as a new way to create and discover short, entertaining videos on Instagram. Just like TikTok videos, Instagram...
Egyptian Social Media Stirs Countless Rape, Harassment, Blackmail Allegations

Egyptian Social Media Stirs Countless Rape, Harassment, Blackmail Allegations

On the night of June 30th, 2020, Two instagram accounts (@shadynoor_ and @skhodirr ) started a PSA accusing an ex student of AUC and various other schools of universities of various sex and sex...
Study: How Arabs react to videos on Facebook

Report: How Arabs react to videos on Facebook

It’s without the shadow of a doubt that video content is here to stay across digital. Here at Digital Boom and Metrics, we were interested in reviewing the reactions to different brands, concepts, and video...
Some of the funniest 'Kiki' moments on the internet, bassem el hady, Kijamii CEO

Some of the funniest ‘Kiki’ moments on the internet

It's safe to say we all know who Kiki is by now. The "In my feelings challenge" has taken over the internet with 204K posts on Instagram. Drakes new song In my feelings has...
Pepsi, Vodafone, Egypt, Mohamed Salah Advert Fires Up Egyptians Ahead of Russia World Cup 2018, Mohamed Salah Advert Fires Up Egyptians Ahead of Football Games

Mohamed Salah Advert Fires Up Egyptians Ahead of Football Games

At the sound of the drums of war, a new advertising video featuring Mohamed Salah shows Egyptians replacing Ramadan lanterns with national flags, putting on the team’s t-shirts, gathering around TV screens at coffee...
Viber Releases New Video In Honor Of #DeleteFacebook

Viber Releases New Video In Honor Of #DeleteFacebook

In honor of the #DeleteFacebook campaign, Viber has released a video to detail exactly where it stands on this issue, compared to other messaging apps which violate users’ privacy: https://www.youtube.com/watch?v=rqT72rKiluI Viber claims that it takes privacy...
Vodafone Spooks Egyptians With Viral Flex Super Powers Campaign

Vodafone Spooks Egyptians With Viral Flex Super Powers Campaign

Vodafone Egypt took advantage of the Halloween celebrations in Egypt to create more exposure for Flex tariff – They came up with a creative campaign designed to go viral and provide maximum exposure. The fun...
Emirates airline responds to United Express with a video

United Express Fails and Emirates Airline Strikes Back

It all started Sunday on a united Express Flight 3411 when a 69 old doctor David Dao has been forcibly Dragged out of the flight, what has been referred to as a “disruptive and belligerent”...
Meryl Streep, Meryl Streep fires up Golden Globes with anti-Trump message

Meryl Streep fires up Golden Globes with anti-Trump message

At the Golden Globes, Meryl Streep gets political with anti-Trump message: "Join me in supporting the committee to protect journalists." Watch Meryl Streep's Powerful Speech
KLM Christmas ad, viral

KLM Christmas Ad Scores Viral Win

The Royal Dutch Airlines KLM posted its Christmas ad with the tagline "bringing people together for Christmas". The video has been viewed over 12 million times on Facebook since posted yesterday 1:40 PM CLT. KLM Christmas ad Thoughts?