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Photo of Sara El-Khalili

Sara El-Khalili

    • CampaignsPepsi Egypt Latest Digital Campaign World Cup 2018, Pepsi Carries Voice of Egypt’s Fans, Footballers During Ramadan in New Digital Campaign, world cup, Egypt national team, ramadan campaign pepsi
      Sara El-KhaliliJune 12, 2018

      Pepsi’s Latest Digital Campaign Will Have You Singing From The Top of Your Lungs

      Building a stronger connection between fans and the Egyptian national football team ahead of the big games this month, Pepsi…

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    • AppsCyber attack hits Careem, compromises 14M users' data
      Sara El-KhaliliApril 23, 2018

      Cyber attack hits Careem, compromises 14M users’ data

      A cyber attack on Careem Egypt’s databases early this year compromised personal data of 14 millions users and 558 thousand…

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    • Case StudiesSponsors hijack Egypt's World Cup 2018 airplane branding, Osman Badran Shares His Thoughts on Egypt’s National Football Team’s Plane Branding
      Sara El-KhaliliMarch 22, 2018

      Sponsors hijack Egypt’s World Cup 2018 airplane branding

      On Tuesday, Egypt revealed the 2018 World Cup airplane sparking frenzied criticism on social media over the state-owned mobile operator’s…

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    • CampaignsVodafone Egypt 4G social media campaign, Vodafone Egypt Brings Generations Together, Unlocks 4G Power, جيل بيكمل جيل, Vodafone Egypt 4G campaign, Vodafone 4G, vodafone brand ad, vodafone branding campaign, vodafone commercial ad
      Sara El-KhaliliDecember 19, 2016

      Vodafone Egypt Brings Generations Together, Unlocks 4G Power

      With Egypt’s popular celebrities passing on experience to their rising younger peers, Vodafone Egypt has launched its 4G service today…

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    • CampaignsLipton Egypt, Lipton Campaign, Lipton Mood, Lipton Do Good, How Lipton lifted Egypt’s mood, lipton Egypt, Lipton el 7ad el awlany
      Sara El-KhaliliNovember 28, 2016

      Lipton lifts Egypt’s mood with new integrated campaign

      Engaging more than 9 million consumers in a challenge that aims at spreading positivity, Lipton hopes to create a ripple effect…

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    • Events
      Sara El-KhaliliMarch 30, 2015

      Global PR Trends Summit: The Power of Corporate Comms

      With the Global PR Trends Summit wrapping up, Digital Boom brings you the best tips and inspiring quotes delivered by…

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