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We capture real-time digital marketing news-stories in the Middle East and across the globe, with a sneak peak at future trends in the digital sphere, and an in-depth look at marketing campaigns, digital strategy, case studies, market reports, and much more.

An Egg Ousts Kylie Jenner As Queen of Instagram

An Egg Ousts Kylie Jenner As Queen of Instagram

An egg has dethroned Kylie Jenner child's birthday photo as the most liked on Instagram. The orange regular egg photo hit a world record,...
Zain Kuwait JWT, Zain Kuwait Partners with J. Walter Thompson

Zain Kuwait Partners with J. Walter Thompson

J. Walter Thompson was successfully chosen by Zain Kuwait – one of the leading Telecom operators in the region – as its creative and...
How to build a digital marketing strategy in 10 steps, 10 Steps to Creating a Social Media Marketing Strategy

How to build a social media marketing strategy in 10 steps

While every company strives to develop quality products and services, nobody will buy them if they don't know that they are there. Digital and...
Meet '1TAM': First Emirati Vlogging Social Media App

Meet ‘1TAM’: First Emirati Vlogging Social Media App

In the age of social media and interconnectivity what continues to be lacking is authentic and unfiltered conversations between people. 1TAM - One Thing About...
Cameron Craig: We used communications to turn around Apple

Cameron Craig: We used communications to turn around Apple

There are few brands which are more beloved than Apple. And when it comes to leadership, few inspired more than Steve Jobs. One person...
EMENAComm: Communication Trends for 2019

EMENAComm: Communication Trends for 2019

Volatility, uncertainty, complexity and ambiguity; 2018 was a year of confusion, especially for the public. The role of the communicator has also become more challenging....
STC Shuts Down All Branches In Saudi Arabia For The Digital Day

STC Shuts Down All Branches In Saudi Arabia For ‘Digital Day’

The Saudi Telecom Company (STC) closed all of its branches across the Kingdom for one day (Wednesday, December 19th), activating the official Digital Day....
Connect Ads launches its own digital studio 'Villa 30 Studio'

Connect Ads launches its own digital studio ‘Villa 30 Studio’

Connect Ads launched “Villa30 Studio” - its own creative digital studio, a move that will further enhance the dynamics of the digital agency ecosystem...
Five Steps to Improve Your Writing Skills in Plain Language

Five Steps to Improve Your Writing Skills in Plain Language

A communication is in plain language if its wording, structure, and design are so clear that the intended readers can easily find what they...
Facebook releases a new update to pages, discloses more info to public

Facebook releases a new update to pages, discloses more info to public

In a new step toward transparency on the platform. Facebook has announced today a new update to Pages info section. The update aims to...
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