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We capture real-time digital marketing news-stories in the Middle East and across the globe, with a sneak peak at future trends in the digital sphere, and an in-depth look at marketing campaigns, digital strategy, case studies, market reports, and much more.

Facebook Libra, Facebook Calibra, Facebook Crypto

Facebook Announces Cryptocurrency ‘Libra’, Digital Wallet ‘Calibra’

Yesterday, Facebook has shared plans for Calibra, a digital wallet for Libra, a new global currency powered by blockchain technology. The wallet will be...
Facebook will begin collecting sales tax on ads sold in Egypt

Truth Behind Facebook Collecting Sales Tax On Ads Sold In Egypt

Rumors spread in Egypt in the last 24 hours that Facebook and Instagram will begin collecting tax for advertisements purchased in the country. The...
Eventtus unveils new brand identity as it expands event tech solutions

Eventtus ‘rebrand’ aims to inspire event professionals to ‘think big, think easy’

Eventtus revolutionized its brand strategy and visual identity as the company is expanding its event tech solutions globally. These were the first changes to...

Tidbits from 2018 State of Social Video Report ‘Egypt Edition’

We analyzed over 43,000 videos generating over 7 billion views in 2018. Can you guess what worked and what didn’t in 2018? The top-performing creators...
How a Non-Digital Approach Can Work For You

How a Non-Digital Approach Can Work For You

Sometimes the old ways are best. While most marketers are telling people to rely on using the Internet as their main source of marketing,...
Etisalat buildings to ‘go dark’ for Earth Hour

Etisalat buildings to ‘go dark’ for Earth Hour

Etisalat will join major companies around the world on 30th March to mark Earth Hour, the world's largest movement in support of action on...
Kijamii Wins Entertainment Grand Prix at 2019 Dubai Lynx, Named Independent Agency of the Year

Kijamii Wins Entertainment Grand Prix at 2019 Dubai Lynx, Named Independent Agency of the...

Leading digital creative content and production agency Kijamii was named the  “Independent Agency Of The Year” at the 2019 edition of the Dubai Lynx Festival...
POD Egypt Wins 3 Awards at Dubai Lynx International Festival of Creativity

JWT and POD Egypt Win 3 Awards at Dubai Lynx For DHL

JWT and POD Egypt won three awards (one gold and two silver) under the PR and Entertainment categories for DHL and Mo Salah integrated...
Facebook, Instagram go down worldwide in a widespread outage

Facebook, Instagram go down worldwide in a widespread outage

tweetHaving troubles accessing Facebook and Instagram? You're not alone! Users from all around the world have reported several outages on Wednesday while accessing Facebook, Instagram...
JREDS Awards Intercontinental Aqaba For Clean up The World Campaign, InterContinental Aqaba Resort

JREDS Awards Intercontinental Aqaba For Clean up The World Campaign

InterContinental Aqaba Resort has recently been awarded by The Royal Marine Conservation Society of Jordan (JREDS) for their partnership with the International Clean up...

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