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Staff Writer

Staff Writer
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Digital Boom brings you the latest in online advertising, digital marketing, and social media trends in the Middle East and Africa (MEA).
Infographic: Issues Related to Food Wastage

Infographic: Issues Related to Food Wastage

A recent YouGov study focused on issues related to food wastage has found that the top source of food wastage in the UAE, Egypt...
Google tops YouGov’s inaugural global brand health rankings, google headquarter

Google tops YouGov’s inaugural global brand health rankings

Google tops the first-ever global brand health rankings released by YouGov BrandIndex. In a list dominated by online brands, the search giant comes in...
ADGM and KPMG launch ‘FinTech Abu Dhabi Innovation Challenge’

ADGM and KPMG launch ‘FinTech Abu Dhabi Innovation Challenge’

Abu Dhabi Global Market (ADGM) and KPMG have come together to launch the first ever FinTech Abu DhabiInnovation Challenge on 22 October 2017 in...
marketing kingdom cairo 3, Christian Andersen from IBM

5 Marketing Lessons by Christian Andersen from IBM

Christian Andersen, Director of Portfolio Marketing, Middle East and Africa, at IBM is presenting  this coming October at the third edition of Marketing Kingdom Cairo...

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