• Partners
  • Privacy Policy
  • About Us
  • Contact Us
  • Submit an Article
Sunday, June 22, 2025
Digital Boom
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • Market Watch
  • More
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary
No Result
View All Result
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • Market Watch
  • More
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary
No Result
View All Result
Digital Boom
No Result
View All Result
Home News

Facebook rolls out reels and new monetization methods for creators

Dalia Khirfan by Dalia Khirfan
February 23, 2022
in News
10
Meta rolls out Facebook Reels & New ways for Creators to make money
351
VIEWS

Meta is expanding the availability of Facebook Reels for iOS and Android to more than 20 countries across sub-Saharan Africa. Meta is also introducing better ways to help creators to earn money, new creation tools, and more places to watch and create Facebook Reels.

  • Meta, the owner of Facebook and Instagram, has rolled out Reels on Facebook across sub-Saharan Africa (SSA). It also released new ways for content creators on Facebook to earn money.
  • The bonus program will be extended to more countries in the coming months, so more creators can get rewarded for creating reels that their communities love.

Prior to this launch Reels was available on Facebook in India, Mexico, Canada, and the U.S, and is now available across sub-Saharan Africa in Zimbabwe, Zambia, Uganda, Tanzania, Swaziland, South Africa, Seychelles, Senegal, Rwanda, Nigeria, Namibia, Mali, Malawi, Lesotho, Kenya, Guinea, Ghana, Cape Verde, Cameroon, Burkina Faso.

Commenting on the launch Nunu Ntshingila, Regional Director for sub-Saharan Africa at Meta says, “We’ve seen that video now accounts for almost all of the time people spend on Facebook and Instagram, and Reels is our fastest-growing content format by far. This is why we’re focused on making Reels the best way for creators to get discovered, connect with their audience, and earn money. We also want to make it fun and easy for people to find and share relevant and entertaining content.”

Meta is also creating a variety of opportunities for creators to earn money for their reels. The Reels Play bonus program, part of Meta’s $1 billion creator investment, pays eligible creators up to $35,000 a month based on the views of their qualifying reels. The bonus program will be extended to more countries in the coming months, so more creators can get rewarded for creating reels that their communities love.

As part of the launch, Meta is also launching brand suitability controls, including Publisher Lists, Blocklists, Inventory Filters and Delivery Reports for Banner and Sticker Ads in Facebook Reels in every region they are available, giving advertisers more control over how their ads appear in places they don’t consider suitable for their brand or campaign. Additionally, Meta has been testing full-screen and immersive ads in between Facebook Reels since October of last year, and will roll them out to more places around the world over the coming months. Just like with organic content on Facebook, people can comment, like, view, save, share and skip them.

Facebook Editing Features Similar to TikTok’s

In addition to the features announced last year, creators around the world will be able to access:

  • Remix: Create your own reel alongside an existing, publicly-shared reel on Facebook. When you create a Remix, you can create a reel that includes all or part of another creator’s reel.
  • 60-second Reels: Make reels up to 60 seconds long.
  • Drafts: You will soon be able to create a reel and choose to “Save As Draft” below the Save button.
  • Video Clipping: In the coming months, we’re planning to roll out video clipping tools that will make it easier for creators who publish live or long-form, recorded videos to test different formats.

Create and Discover Reels in New Places

Over the coming weeks, the following updates will be rolled out to make it easier to create and discover reels in new places:

  • Reels in Stories: You can share public reels to Stories on Facebook, making it easy to share favorite reels with friends and giving creators more visibility and reach. You’ll also be able to create reels from existing public stories.
  • Reels in Watch: You’ll be able to watch reels directly within the Watch tab and we’re developing tools to help you create reels in the Watch tab as well.
  • Top of Feed: We’re adding a new Reels label at the top of Feed so you’ll be able to easily create and watch reels in just a few clicks.
  • Suggested Reels in Feed: In select countries, we’re starting to suggest reels that you may like in your Feed from people you do not already follow.
    Meta is also exploring ways to make it easier for creators to share Reels to both their Facebook and Instagram audiences, such as cross-posting.

You can find Facebook Reels in Feed, Groups, and Watch. When viewing a reel, you can follow the creator directly from the video, like and comment on it or share it with friends.
Distributed by APO Group on behalf of Meta.

Join Our Community

Previous Post

6,000 tourists celebrate sun alignment at Abu Simbel temple

Next Post

RECAPP launches recycling bins on UAE Tour Route

Dalia Khirfan

Dalia Khirfan

Dalia Khirfan is a tech and media writer based in Amman, Jordan, with a sharp focus on social media trends, digital platforms, and emerging technologies. At SOS Children’s Villages Jordan, she leads digital marketing and fundraising efforts, blending strategy with storytelling to drive real-world impact. Known for her passion for Apple products and a deep understanding of digital culture, Dalia brings clarity and energy to everything she covers. Whether analyzing algorithm shifts or spotlighting new digital tools, she connects the dots between tech, people, and purpose.

Related Stories

Germany Begins Government-Wide Exit from Microsoft Software
News

Germany Begins Government-Wide Exit from Microsoft Software

June 14, 2025
Builder.ai Ceases Operations After $1.3 Billion Valuation Collapse
News

Builder.ai Shuts Down After Layoffs and Investor Pullout

May 26, 2025 - Updated on May 28, 2025
Jordan’s U.S. Foreign Aid: 2025 Budget Cuts and Their Regional Impact
News

Jordan’s U.S. Foreign Aid: 2025 Budget Cuts and Their Regional Impact

March 20, 2025
McDonald's Sees 70% Sales Drop in Egypt Amid Gaza Boycott
News

McDonald’s Sees 70% Sales Drop in Egypt Amid Gaza Boycott

November 24, 2023 - Updated on May 17, 2025
Google launches 'Search Status Dashboard' to track crawling, indexing, more
News

Google Launches Search Status Dashboard to Track Outages

December 15, 2022 - Updated on June 21, 2025
Egypt's banks impose cash limits on withdraws abroad and internet dollar usage
News

Egypt Caps Overseas Cash Withdrawals and Spend, What It Means For Businesses?

October 6, 2022 - Updated on May 18, 2025
5 Digital Marketing Strategies That Actually Matter in 2025

Top 5 Digital Marketing Strategies Winning MENA in 2025

June 21, 2025
The Labubu Effect: How a Toothy Toy Sparked a Global Obsession

The Labubu Effect: How a Toothy Toy Sparked a Global Obsession

June 20, 2025
How to recover your hacked Facebook account?

How to Recover a Hacked Facebook Account

June 18, 2025 - Updated on June 20, 2025
Best Restaurants and Steak Houses in Amman

10 Best Restaurants and Steakhouses in Amman

June 18, 2025
Winter in Jordan: 10 Best Places to Visit

10 Best Places to Visit in Jordan During Winter

June 18, 2025
Germany Begins Government-Wide Exit from Microsoft Software

Germany Begins Government-Wide Exit from Microsoft Software

June 14, 2025
  • Partners
  • Privacy Policy
  • About Us
  • Contact Us
  • Submit an Article

© 2025 Digital Boom, Inc.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • Market Watch
  • More
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary

© 2025 Digital Boom, Inc.