Alex Malouf, Author at Digital Boom

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Cameron Craig: We used communications to turn around Apple

Cameron Craig: We used communications to turn around Apple

Alex Malouf - 8:59 pm, December 29, 2018

Who Egyptians trust most, least when it comes to brands

Alex Malouf - 4:23 pm, January 28, 2018

Bahrain’s Jehan Abdulkarim Among Holmes Innovator 25 EMEA

Bahrain’s Jehan Abdulkarim Among Holmes Innovator 25 EMEA

Alex Malouf - 3:20 pm, November 19, 2017

Egypt’s Narrative Summit: Digital is the key to promoting ‘Brand Egypt’

Alex Malouf - 3:52 pm, November 5, 2017

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Why Middle East marketing and politics don’t mix

Alex Malouf - 9:47 pm, May 17, 2017

Fallout of the Careem - Fakharany Saga

Fallout of the Careem – Fakharany Saga

Alex Malouf - 9:41 pm, March 14, 2017

dark social, whatsapp, research, digital boom

Why MENA communicators should care about dark social?

Alex Malouf - 7:21 am, August 31, 2016

Pokemon Go Craze in The Middle East

Pokemon Go Craze in The Middle East

Alex Malouf - 2:01 pm, July 16, 2016

Are Egyptians the most effective marketers in the Middle East?

Alex Malouf - 5:10 pm, December 3, 2015

The Science of Sharing , buzzfeed, digital boom, sharable content, share content, share,, stunning content

The Science of Sharing – how to develop engaging online content...

Alex Malouf - 8:39 am, October 16, 2015