What MENA startups still lack to achieve their potential
A few weeks ago, my friend Hendrik Jandel wrote an article about the potential he saw in the Beirut startup...
The Entrepreneurship Opportunity in Egypt (5): The Advertising Value Chain
Hell is just a sauna Here is how I described it in my 1st article in the series: “The value chain...
Digital Advertising Business Models: Complete Guide for MENA Publishers
Building a sustainable advertising-based business requires understanding two fundamental questions: how advertising inventory gets priced and how the sales ecosystem...
The Entrepreneurship Opportunity in Egypt 3: B2C Tech products: are they free or sell-able?
Tech products are hands-down the most over-hyped and over-advertised as the high-risk-high-reward ticket to fame and riches through company exits....
Services Companies, a Story and Opportunity
Part of my Egyptian Entrepreneurship Opportunity series – check out Part 1 if you haven’t. In Egypt (and perhaps everywhere), early startup...
Is There a Real Startup Opportunity in Egypt?
This is a question everyone answers to their own bias. The fault doesn’t lie in the question, but in whom...
