Guides

Witnessing the suffering of Egyptian single mothers, I started a Facebook group in 2016 in an attempt to shed light...

Natasha Ighodaro, Digital Strategy Director, Newslab at J. Walter Thompson Worldwide in Dubai is one of the keynote speakers at...

Tom Webster, Global Social Media Strategy Manager – Retail, Lubricants & Motorsport at Shell in the UK is one of...

Facebook Carousel ad format has recently proved successful with many global advertisers; hence, here is a new way to impress...

When you create a Facebook group community, the tone and culture of your group will be determined and created by...

Now that you have created your Facebook group, it’s time to add members. Adding your friends and family is simply...

Instagram has launched a new feature that enables users to follow hashtags, which allows them to discover more posts from...

Priya Patel, Brand Development Lead at Instagram and Ian Manning, Head of Agencies, Middle East, Africa and Pakistan at Facebook...

The British Council and FutureLearn have collaborated to develop Understanding IELTS Techniques for English Language Tests. This is an interactive, elaborate...

It takes one person to ruin your brand and a crisis management team to regain it! As smartphone users jump...

You’ve probably worked with PDFs before, but did you know that not all of these documents are created equal? This...

Designed for the blind and the visually impaired, the E3rafli app is an innovative program from the bounds of Vodafone...

The InterNations Social Media Team weighs in on what it takes to engage a social community of over one million...

Egypt's number one traffic service Bey2ollak has added "Stories" to its mobile app following Snapchat, Instagram, WhatsApp, Messenger, and Facebook....

Instagram has released a new update that lets you share up to 10 photos and videos in one post. With...

Cairo remains UBER’s fastest growing city across EMEA region, the company reached over 40,000 drivers a month, from 2000 at the...

DVPC (Dubai Visa Processing Centre) has launched a mobile app, which allows applicants from any location in the world to...

  In exactly one month, from 26-27 October, Egyptian marketers will have the unique opportunity to hear groundbreaking presentations by...

With every meeting i have with either an advertising agency or direct clients, this question pops up “How do we win...

Ever wanted to report a photo on Facebook/Instagram that violates your privacy rights, but didn't know what to do than the traditional...

Darre Van Dijk, Chief Creative Officer of TBWA/Neboko in Amsterdam is one of the keynote speakers at the Marketing Kingdom...

Any entity that wants to make a splash online has dreams of going viral. Unfortunately, there’s no set formula people...

Magnus Zar, Founder of Think Agency and Sweden and one of Europe’s biggest experts on video marketing is speaking at...

The idea of going to switch on your laptop only to have nothing happen or your ability to access your...

Worried about your video content? Facebook released a new tool to help brands, publishers and users claim ownership of their...

Almost everyone i know is facing problems after upgrading their iPhone (s) to the iOS 9 generation. I was wondering if there is something...

You probably already know that search engines are powerful tools for connecting potential customers with businesses. But did you know...

One of the biggest issues for startups is marketing. You know your product/service is awesome, and you’re trying to generate the...

Snapchat has always celebrated the way that people see the world. It’s fun to experience different perspectives through Snaps, Stories and...

Any multinational brand invests millions every year to develop, sustain its image, and ensure that all operating-in markets are following & implementing the...

Whether they're negotiating a million-dollar deal or a new partnership, people spend endless hours in negotiations, trying to reach an agreement...

Social media has dramatically changed how we communicate and provide us with untraditional ways to deliver our message. PR is...