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Campaigns
Careem App Raises EGP 105k for Food Bank in Ramadan
During Ramadan, Careem has raised more than EGP 105,000 in donations made directly through the…
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Tech
UBER hits Sahel with its safe and affordable rides
Starting Today, Tuesday, July 5th, Uber will be in Sahel to put an end to the…
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News
FilGoal Brings Hossam Ghali to Twitter
Al Ahly Captain Hossam Ghali will tweet video responses to his fans questions on the hashtag…
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Startups
MENA entrepreneurs are ready for global markets: Eventtus CEO
Entrepreneurship in the Middle East and North Africa is ready to compete on a global…
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Startups
Services Companies, a Story and Opportunity
Part of my Egyptian Entrepreneurship Opportunity series – check out Part 1 if you haven’t. In Egypt…
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Campaigns
7 Big Stats That Show Which Ramadan Advertisements Resonated Most
From ads about El-Dondoo to Sir Magdi Yacoub stealing the light from big brands, this Ramadan was…
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News
Freedom Candles Glow for Nazanin in Cairo
A candlelight vigil was held Tuesday in Cairo in solidarity with Nazanin Zaghari, a British-Iranian…
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Startups
Is There a Real Startup Opportunity in Egypt?
This is a question everyone answers to their own bias. The fault doesn’t lie in…
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News
Vodafone Egypt Names Stefano Gastaut’s CEO to Replace Ahmed Essam
Vodafone Group Plc named Italian Stefano Gastaut, chief executive office (CEO) at Vodafone Partner Markets,…
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Guides
Branded Content and Local SEO
Any entity that wants to make a splash online has dreams of going viral. Unfortunately,…
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News
Filgoal’s Barakat, Emam Video Hits 1 Million Views in 24 Hours
Filgoal.com’s video featuring Al Ahly’s former striker Mohamed Barakat and Zamalek’s legend Hazem Emam has generated 1…
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Campaigns
Sir Magdi Yacoub’s Auctioned Tie Heals Hearts
Egypt’s first mobile-based charity auction raised EGP 26,000 after world-renowned heart surgeon Sir Magdi Yacoub…
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Guides
Five Golden Rules For A Successful Video Marketing Strategy
Magnus Zar, Founder of Think Agency and Sweden and one of Europe’s biggest experts on…
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News
EU referendum: David Beckham backs ‘Remain’ campaign
Former England captain David Beckham made it to the “Remain” camp, with a statement comparing…
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News
Facebook now accepts payments in Egyptian pound
Egyptian digital advertisers can now choose to pay for facebook ads in the local currency (EGP). The social…
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