News
Weekly Digest: iPhone, fb Messenger hit 1B, Twitter wins top live streaming deals, more
Historical week for Apple and Facebook as both hit the 1B milestone for iPhone and Messenger – Twitter looks unstoppable when it comes to living streaming as the microblog signed a new deal to stream the English Premier League, Konami has signed a new deal with FC Barcelona for PES17, Cortana is now on Xbox, and a piece of good news for Instagrammers, a new feature to filter comments on its way, and finally, Linkedin buys pointdrive to boost social selling, let’s read in details:
1. Apple celebrates one billion iPhones:
Apple CEO Tim Cook announced that Apple has recently sold the billionth iPhone.
iPhone is not only the best-selling mobile phone ever but also the best-selling music player, best-selling camera, best-selling video screen, and the best-selling computer of all time. It is, quite simply, the best-selling product of all time.
photo credit: Apple
Cook said: “iPhone has become one of the most important, world-changing and successful products in history. It’s become more than a constant companion. iPhone is truly an essential part of our daily life and enables much of what we do throughout the day,” said Cook. “Last week, we passed another major milestone when we sold the billionth iPhone. We never set out to make the most, but we’ve always made the best products that make a difference. Thank you to everyone at Apple for helping change the world every day.”
The best-selling products in a range of categories are:
Car model: VW Beetle 21.5 million
Car brand: Toyota Corolla 43 million
Music Album: Thriller 70 million
Vehicle: Honda Super Cub 87 million
Book Title: Lord of the Rings 150 million
Toy: Rubik’s Cube 350 million
Game console: Playstation 382 million
Book series: Harry Potter Series 450 million
Mobile Phone: iPhone 1 billion
2. Messenger joins Facebook’s flagship +1B users apps:
Facebook Messenger now has more than 1 billion monthly users, which Facebook announced last Wednesday, which means that more than 60 percent of Facebook’s users communicate with the app.
infographic credit: Facebook
Also, Facebook counts more than 1.71 billion monthly active users.
3. Twitter wins ‘England Premier League’ live streaming content deal:
Twitter has signed a new deal with Sky Sports to show Premier League football videos this upcoming season. The new deal with Sky Sports will let Twitter stream Premier League highlights and goals.
4. Konami signs ‘PES’ partnership deal with FC Barcelona:
Konami has announced a three-year partnership with FC Barcelona.
PES 2017 president said: “By working closely with a team of Barcelona’s stature, we can introduce the PES series to a huge global fan base.”
FC Barcelona’s vice president of Marketing and Communications said: “We are delighted to have signed this agreement with Konami, who is now an official Premium Partner of the Club.”
5. Cortana arrives on Xbox One:
Microsoft announced the release of the Xbox Summer Update for the Xbox One. The new release brought Microsoft’s Cortana voice assistant to all Xbox One systems in the U.S. and the U.K.
Also, Xbox users will play music in the background while they’re playing a game.
6. Instagram, a new feature that will let you avoid all bad words or Harassment:
According to The Washington Post, Instagram will soon roll out a feature that lets all users filter put words or phrases they find offensive in comment streams. Users can also opt not to allow comments on posts at all.
BONUS: 10 Instagram Hacks That ACTUALLY Work!
7. LinkedIn acquired Pointdrive:
Credit: Linkedin newsroom
Linkedin announced in a press release the acquisition of PointDrive to drive social selling efforts forward.
PointDrive is a sales presentation tools provider.
The deal’s financial terms were not disclosed, but most of the PointDrive team will be joining LinkedIn’s engineering, product, and sales teams.
Pointdrive Founder & CEO said: Our vision of differentiated buyer engagement is a natural extension to LinkedIn’s Sales Solutions goal to connect the world’s buyers and sellers to build relationships. I couldn’t imagine a better partner to carry forward our concept to a global audience.
See you next Sunday.
News
Amr Diab Gets Hacked on Twitter
Amr Diab’s Facebook page has announced that his twitter account has been hijacked by anonymous and now tweeting political.
Update: Amr Diab’s Facebook Page announced that “Amr Diab’s Twitter account has been restored successfully and you can follow Amr’s tweets normally now”
Amr Diab got hacked on Twitter
On Thursday 9th of Jan, Amr Diab’s Facebook page announced that Amr Diab’s Twitter account has been hacked by anonymous and now tweeting politics!
Amr Abdul-Basset Abdul-Azeez Diab (born 11 October 1961) is an Egyptian singer and composer of pop music. He was awarded the World Music Award for Best Selling Middle East Artist, three times: 1998 for the album “Nour El Ain”, 2002 for the album “Aktrr Wahid Byhbak 2001” and 2007 for the album “El Lillady”. Amr Diab also won The African Music Awards 2009, Big Apple Music Awards; Life Achievements Awards: Best Singer of The Year in 2009, and Best Male Act in African Music Awards 2010.
He is known as the Father of Mediterranean Music He has created his own style which is often termed “Mediterranean Music” or “Mediterranean Sound”, a blend of Western and Egyptian rhythms.
In The Mediterranean in Music, David Cooper and Kevin Dawe referred to his music as “the new breed of Mediterranean music”.According to author Michael Frishkopf, Amr Diab has produced a new concept of Mediterranean music, especially in his international hit, “Nour El Ain”.
In his analysis of The Very Best of Amr Diab album, Victor W. Valdivia of All music said: “His music melded traditional Arabic sounds and textures with Western rhythms and instruments. The mesh was dubbed Mediterranean music, and The Very Best of Amr Diab displays Diab’s superb skill in creating it.”
In 1997, he won three awards at the Annual Arabic Festival: one for Best Video, for Best Song, and for Best Artist of the Year. Diab received a Triple Platinum Award for the sales of Nour El Ain and a World Music Award in Monaco.
After the success of the previously shared overall analysis of Sherine’s new album “Ana Keter” and her social media presence, we decided to fulfill your requests with more details and additional insights.
The report is from Jan 15 through Jan 31, 2014; however, starting Feb, we noticed that Sherine’s team has enhanced and developed how they engage with fans on Facebook.
Still, there’s more to do; please review the slides below to know what exactly they are missing with recommendations.
Check out the report:
Key take-outs in 15 days after the launch:
- Album gained 11 million views in 2 weeks on YouTube
- YouTube Channel subscribers boosted by 90K subscribers in 15 days out of 127K total subscribers overtime
- Buzz reached 15K tweets/RTs since the launch on Twitter
- How do people talk about the album/Sherine on Twitter?
- People are sharing songs from YouTube & SoundCloud
- +90% positive sentiment on Twitter
- Sherine’s Twitter account is excellent at spreading the news about the album’s success.
- People are tweeting the song’s lyrics.
- Sarcastic tweets about Sherine & few songs (regular) - Almost zero negativity about the album
- Album teasers on Facebook created credibility for Sherine’s page, reflected in the page results after the album’s launch in the next 15 days with 92K Interactions & 312K New Likes.
- The album received tremendous engagement on the launching date of Jan 15. However, no posts for four days after the launch negatively affected the interactions.
Recommendations:
Sherine Abdel Wahab’s Facebook page would have received double or maybe triple new likes and interactions if the improved posts’ quality; please find below the points taken:
- Long updates with no extra value-added will lead to losing your fans’ interest
- The text-only format isn’t preferred, as it is well-known that they generate less reach than other content (Facebook announcement)
- A call to action is essential to generate leads & increase engagement
- Each post has to have its visual, audio, or video so you can attract/engage your audiences
- Understand the situation and act upon it, always be relevant to the time and avoid posting irrelevant content at the wrong time.
- Revise the tone of voice in future activities.
To recap - Overall performance is average to good - Enhance your content formatting - Improve the tone of voice on all networks - Be creative to engage your fans better - Be Consistent - Start your SoundCloud account.
News
Putin, Obama war on social media starts with unfriend on Facebook
New stage of the cold war, is it?
The Social media war between Putin and Obama started with UnFriend, this is the action taken by Russian President Vladimir Putin to end the Facebook diplomacy with American president Barack Obama.
The unfriending comes after an official White House update about the possibility of a US-Syrian war. President Putin revealed that Obama’s updates about the Congressional debate on a possible war with Syria have annoyed him.
After unfriending, President Putin update status on profile “Something I should have done a long time ago”
Also, He said to Russia’s Pravda News Service “President Assad and I, we are the Facebook friends. We like the same pages, we share pictures of cute women and all that. Obama needs to lighten up on there, it’s not for serious stuff,”
President Obama’s latest posts about the possibility of the war in Syria have been reported by someone and he received a warning from Facebook that he will be prevented from posting on his profile for 24 hours.
He has also commented “Really, Putin needs to grow up. If he didn’t like that [post], he could have just hid it from his news feed instead of creating all this Facebook drama,”
JOE BIDEN “Vice President of the United States” announced to reports that President Obama has signed into his Twitter account to unfollow Putin.
The turmoil generated between Putin and Obama over their dispute on the Syrian crisis. Expanded to reach the social networks
Putin and Obama on social Networks
The question now is, are we witnessing a new stage of the cold war between the two countries, will they continue the war online instead of the military tactics and old spy war?
It’s obvious that social media is really changing the game in everything, and now it’s taking over on a very high level.
Keep an eye on Digital Boom and we will keep you posted with more news and updates on the cold war and even more…
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