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TikTok Kicks-off Ramadan Campaign ‘Katar Khairak’, Features Nelly Kareem

Dana Khammash by Dana Khammash
April 23, 2022
in News & Trends
2
A A
TikTok Kicks-off Ramadan Campaign 'Katar Khairak', Features Nelly Kareem
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TikTok MENA launched its Ramadan campaign “Katar Khairak” which translates as Spread Kindness. The campaign encourages users on and off the platform to recognize people who champion kindness in their daily lives.

The regional campaign is spearheaded by superstar Nelly Karim and TikTok content creators Ahmed Sabry, Youssef Magdy, Nancy Zidan, Rand Majali, Mohammed Sweidan, and Hadeer Hameed.

@tiktokmena

شاركونا في هذا الشهر الفضيل واستعملوا خاصية الستيتش لنسلط الضوء على ناس يستحقون كل الشكر والثناء #StitchKindness #كتر_خيرك

♬ original sound – TikTok MENA

The campaign Moto on TikTok was “Join us in this holy month and use the “Stitch” feature to shed light on people who deserve all thanks and appreciation,” and it gained 454.4M views.

@tiktokmena

شاركونا في هذا الشهر الفضيل واستعملوا خاصية الستيتش لنسلط الضوء على ناس يستحقون كل الشكر والثناء #StitchKindness #كتر_خيرك

♬ original sound – TikTok MENA

Dana Khammash

Dana Khammash

Based in Amman, Jordan, Dana Khammash is a culture and media writer at Digital Boom. She explores the evolving landscape of entertainment across the Arab world, with a focus on drama, streaming, and cultural trends. Known for her creative perspective and sharp editorial voice, Dana brings depth and nuance to stories that reflect the region’s changing media narrative. Her work bridges the worlds of pop culture and social context, offering readers a fresh lens on the stories shaping MENA's creative industries.

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