Vodafone Ousts Etisalat Egypt as Al Ahly’s Sponsor

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Al Ahly Football Club signed a three-year sponsorship deal with Vodafone, replacing Etisalat’s logo on the team’s red t-shirt starting next season.

Etisalat Egypt has been Al Ahly’s official sponsor since 2011 after outbidding Vodafone, ending its 9-year partnership with the red team in an EGP 110M sponsorship deal – one of the biggest in Egyptian football history.

Full details of the new sponsorship deal will be shared in a press conference tonight. Vodafone Egypt started a viral campaign with the hashtag #1isBack preparing for an activation of the new deal:

Mohamed Barakat Al Ahly Vodafone Egypt

Mohamed Barakat Al Ahly Vodafone

#1isback

Posted by Cairokee on Wednesday, November 25, 2015

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