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Case Studies
Ocean Blue, A Brand Attack Gone Wrong?
As a social media instructor, one of the things that always grab my attention is brand attacks. As it seems,…
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Case Studies
What about the ‘Whataboutz’?
Every year the Oscars ceremony provides us with interesting material to talk about and share over social media platforms, in…
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News
How Social Networks Celebrated The Super Blood Moon
Social media platforms are evolving to interact and engage with global interests and events. Facebook and Twitter the most famous social…
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Campaigns
Roundup For The 2015 Ramadan Commercials
Every year, Ramadan Commercials, Programs, Series become the most talked about topics in Egypt. Brands compete to capture the hearts and…
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Case Studies
The Creative Twitter Account of the British Ambassador in Egypt
When I first noticed the tweets of Mr. John Casson, The British Ambassador to Egypt, he was addressing the Egyptian Ministry of Foreign…
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News
The 10 Social Media Facts They Are Not Telling You
Agencies usually fail to tell you about these 10 Social Media facts that have proven true over the years despite…
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Case Studies
Ayadina Restaurant, A Brand Attack Gone Wrong?
Usually in any brand attack we “the public audience” are clearly aware of the one specific reason that sparked the…
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