Editorial Team

The Digital Boom Staff Writer covers breaking news, platform updates, and stories curated by our editorial team. This byline is used for collaborative content, press releases, and updates that reflect the voice of the newsroom rather than a single contributor.

Campaigns

Editorial TeamSeptember 7, 2016
7

Nestlé Pure Life celebrates 150th anniversary with a ‘Recycling’ campaign

There’s nothing like reaching for an ice cold bottle of water on a hot summer’s…
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Campaigns

Editorial TeamSeptember 1, 2016
9

Baraka Water features Nour El-Sherbiny in its latest campaign

Baraka Water launched a new digital video that shows that great things can be achieved…
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News

Editorial TeamAugust 28, 2016
17

Chipsy Egypt Manipulates Disgruntled Customer Using Mortada Mansour’s Meme

We’ve all seen it happen, but we rarely see a brand does it so well…
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Campaigns

Editorial TeamJuly 13, 2016
6

5 Noteworthy Ramadan Content Consumption Tidbits [Infographic]

Here’s an infographic that shows five interesting facts based on Ramadan video-content consumption analysis on Facebook. Analysis done…
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Campaigns

Editorial TeamJuly 5, 2016
18

Careem App Raises EGP 105k for Food Bank in Ramadan

During Ramadan, Careem has raised more than EGP 105,000 in donations made directly through the…
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Tech

Editorial TeamJuly 5, 2016
4

UBER hits Sahel with its safe and affordable rides

Starting Today, Tuesday, July 5th, Uber will be in Sahel to put an end to the…
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News

Editorial TeamJuly 4, 2016
5

FilGoal Brings Hossam Ghali to Twitter

Al Ahly Captain Hossam Ghali will tweet video responses to his fans questions on the hashtag…
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Startups

Editorial TeamJuly 2, 2016
5

MENA entrepreneurs are ready for global markets: Eventtus CEO

Entrepreneurship in the Middle East and North Africa is ready to compete on a global…
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Campaigns

Editorial TeamJune 30, 2016
8

7 Big Stats That Show Which Ramadan Advertisements Resonated Most

From ads about El-Dondoo to Sir Magdi Yacoub stealing the light from big brands, this Ramadan was…
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News

Editorial TeamJune 29, 2016
10

Freedom Candles Glow for Nazanin in Cairo

A candlelight vigil was held Tuesday in Cairo in solidarity with Nazanin Zaghari, a British-Iranian…
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News

Editorial TeamJune 28, 2016
10

Vodafone Egypt Names Stefano Gastaut’s CEO to Replace Ahmed Essam

Vodafone Group Plc named Italian Stefano Gastaut, chief executive office (CEO) at Vodafone Partner Markets,…
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Guides

Editorial TeamJune 25, 2016
12

Branded Content and Local SEO

Any entity that wants to make a splash online has dreams of going viral. Unfortunately,…
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News

Editorial TeamJune 25, 2016
8

Filgoal’s Barakat, Emam Video Hits 1 Million Views in 24 Hours

Filgoal.com’s video featuring Al Ahly’s former striker Mohamed Barakat and Zamalek’s legend Hazem Emam has generated 1…
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Campaigns

Editorial TeamJune 25, 2016
4

Sir Magdi Yacoub’s Auctioned Tie Heals Hearts

Egypt’s first mobile-based charity auction raised EGP 26,000 after world-renowned heart surgeon Sir Magdi Yacoub…
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Guides

Editorial TeamJune 21, 2016
19

Five Golden Rules For A Successful Video Marketing Strategy

Magnus Zar, Founder of Think Agency and Sweden and one of Europe’s biggest experts on…
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