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Dubai Ruler Tweets Ultimatum

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Responsible leaders hold their governments accountable. Dubai Ruler set an example for Arab leaders on Twitter, giving his officials a 1-month ultimatum to finish the Smart Government project on deadline.

HH Sheikh Mohammed quoted one of his old tweets today, published on May 22, 2013:

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Screenshot from Dubai Ruler official account on twitter

Dubai Ruler Tweet translation:

“I would like to remind my fellow officials of a tweet I published two years ago. Our meeting is next month to see the results of their work.


We gave government entities two-years to finish the Smart Government project, promising officials who don’t achieve targets with a farewell party at the end of this period.”

HH took social media to a whole new level, transforming twitter into an official platform where governments are held accountable publicly in the digital sphere. His action proves that words on Twitter count.

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Alaa Tarawneh
A creative thinker, Digital & Social Media Marketer, Automotive & Racing enthusiast, techie freak when it comes to sport photography & videography, inspired by failure in life.