Ahmad Yousry is the co-founder and CEO of Rabbit Mart, Egypt’s leading quick-commerce platform delivering essentials in under 20 minutes across Egypt and Saudi Arabia.
Career Journey
Yousry began his career at Mobinil Egypt (now Orange Egypt) in distribution and sales, gaining frontline telecom experience that shaped his customer insights. He then advanced at Vodafone Egypt and Vodafone Group (2007–2016), where he led CRM, loyalty programs, and digital marketing across EMEA and APAC. In 2016, he joined Uber Egypt as Head of Marketing, then served as GM at Talabat/Otlob before co-founding Rabbit in 2021 with Walid Shabana, Ismail Hafezz, and Tarek ElGeresy. [Enterprise Profile]
Rabbit: Hyper-Growth & Regional Expansion
- Founded in mid-2021 and launched in October; raised a record-breaking $11 million pre-seed—the largest in MENA quick-commerce at the time. [Enterprise News]
- Served over 1.4 million users in Egypt, delivering 40 million+ items with 95% arriving within 20 minutes. [Arab News]
- Launched in Riyadh in early 2024, building a dark-store network covering half the city within six weeks. [Arab News]
- Maintains ~94–95% on-time delivery rates in KSA; with weekly reorder rates around one order per user, indicating strong product-market fit. [Arab News]
- Targets 20 million delivered items in Saudi Arabia by 2026. [Wamda]
- Sources over 60% of products from local suppliers in Egypt; applying this model in Saudi Arabia. [Arab News]
Leadership Philosophy
Yousry frames Rabbit’s mission as “in the business of time… we sell peace of mind,” emphasizing speed and operational discipline. He also stresses localization: “We are building Rabbit Saudi for Saudis by Saudi hands,” highlighting his commitment to local team building and market relevance. [Enterprise Interview]
Education & Early Telecom Foundations
Yousry holds a Bachelor’s degree in Electronics & Communication Engineering and an MBA from the Arab Academy for Science, Technology & Maritime Transport (AAST). His early career at Mobinil and later Vodafone laid a strong foundation for his expertise in data-driven customer marketing. [LinkedIn]
Looking Ahead
Under Yousry’s leadership, Rabbit aims to expand deeper into MENA cities, maintain operational profitability, and broaden GCC presence, leveraging AI-powered logistics and hyper-local sourcing to drive sustainable growth. [Arab News]
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