On 13th of Dec, 2014, Egyptians wake up to find social networks filled with photos of snow covering different areas of the country, for the first time in 122 years Egypt has a snow, the topic became one of the world’s trending topics on all social networks as it was picked up by mashable, TNW and other top digital magazines.
Highlights
- Photos of snow in Egypt are on top of all news worldwide
- People utilized the trend to spread political jokes, funny quotes & comics
- Top news websites including (Mashable, Examiner, Huffington Post, and more) have reported the snow in Egypt news
- Brands utilized the opportunity to engage their customers
- Calls to help homeless people in such a cold weather
Trendsmap shows that ‘Snow in Egypt’ Arabic keyword is the most trending topic worldwide
Snow in Egypt photos flood social media
More photos
First Ever Egyptian Snowman
Funny Tweets
Facebook Posts
Brands capitalized on the snow news
It’s awesome to witness snow in Egypt, but we need to give a hand to homeless people in a such weather.