McDonald’s Sees 70% Sales Drop in Egypt Amid Gaza Boycott
A McDonald's insider in Egypt anonymously disclosed a 70% sales decline in October and November, aligning with a global and ...
Tag: brand boycott
Egyptian Soda Gains Ground Amid Anti-Western Boycott in the Middle East
Boycotts are sweeping across the Middle East, impacting US and European brands as consumers express their protest against Western governments' ...
CPC (Cost Per Click): Meaning, Formula, and Why It Drives ROI
CPC, or Cost Per Click, is a digital advertising model where advertisers pay each time a user clicks on their...
What Is CPM? Meaning, Formula, and MENA Benchmarks
CPM, or Cost Per Mille, is a pricing model where advertisers pay for every 1,000 impressions. It's commonly used in...
What is CPA in Advertising? Meaning, Formula, and MENA Benchmarks
CPA (Cost Per Action) is a digital advertising metric that tells you how much you're paying for a specific user...
Egypt Activates 5G Nationwide, Ending Years of Delays
Egypt has officially entered the 5G era, with all four major telecom operators switching on their networks during a joint...