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Boycotts are sweeping across the Middle East, impacting US and European brands as consumers express their protest against Western governments’ support for Israel during the Gaza...
An entertaining, heartwarming ad is a forgiving excuse to interrupt a good series, especially during Ramadan when people seek comfort after a long day of fasting...
McDonald’s, Coca-Cola, and Starbucks have suspended operations in Russia Tuesday, following public pressure and calls to boycott because of not halting business in Russia amid the...
Calls get louder for boycotting McDonald’s and Coca-Cola as they are still operating in Russia after invading Ukraine. The two brands are now under pressure to...
Top brands Hardee’s, Lipton, Mercedes-Benz Cars Middle East, Mountain View, Samsung Gulf Electronics, The Coca-Cola Company, and Western Union partner with the ad-supported free Spotify service...
The FIFA World Cup trophy has landed in Dubai yesterday as part of the global FIFA World Cup™ Trophy Tour by Coca-Cola. The arrival of the...
Coca-Cola calls up players’ names for the national team, and the final say is for Hector Cuper. The song was crafted creatively with no mention of...
Coca-Cola Israel teamed up with creative agency Gefen Team to bring a new campaign called “The World’s First Selfie Bottle”. They attached a camera-equipped base to a 500...
Sham El-Nessim, or “Smelling/Taking In of the Zephyrs,” is an Egyptian national holiday marking the beginning of spring. It always falls on the day after the...
Coca-Cola is celebrating 100 years with the world this year. Each country/region is creating a localized campaign inline with the big picture celebration “100 Years of...
Coca cola is one of the world’s most loved brands, but in the UAE it’s not the market leader. The company decided to increase brand love...
Coca-Cola Egypt World Cup Campaign, featuring Wael Gomaa, “Defense player in Egypt’s national team & Al Ahly club,” became the most trending ad in Egypt since...
Pepsi and Coca-Cola’s rivalry escalates with a sharp Pepsi Halloween ad, countered by Coca-Cola’s striking viral reply, both catching fire on 9GAG. Pepsi launched the first...