How Rimmel London Leverages Influencer Marketing in MENA
The global beauty brand Rimmel London and the reigning supermodel and beauty icon Kate Moss have recently introduced a special-edition lipstick...
Webinar with Jeff Bullas: 11 Lessons That PR Professionals Need to Learn in a Digital World
Just when a marketing, PR, or social media trend is about to go mainstream, Jeff Bullas is there to make...
What makes branded content go viral?
Producing content that goes viral and creates waves of buzz on social media is every marketer’s dream. Everyday countless blog...
Uber Launches Uber One in Egypt to Strengthen Customer Loyalty
Uber has officially launched its global subscription program, Uber One, in Egypt, offering ride-hailing users exclusive benefits such as ride...
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