- Marketing
Increasing Prices Situation: Products that will suffer the most in 2017
With the skyrocketing price increases in Egypt today, consumers are bound to cut their expenditure,…
Details - Campaigns
Influencers Cheer for Egypt’s National Team
Top influencers called on their followers to support Egypt’s national team ahead of the 2017 Cup…
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Coca-Cola’s Song For Egypt National Team Amid CAN 2017
Coca-Cola calls up players’ names for the national team, and the final say is for…
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Instagram’s 2016 Stats: Top Celebrities, Hashtags, and Moments
Instagram’s 2016 global report revealed the most-followed celebrities, most-liked photos, top hashtags, and key moments…
Details - Insights
EgyptAir Lashes at Haaretz’s Misleading Tweet
Egyptair proactively responded to a misleading photo-tweet by the Israeli news website Haaretz showing an Egyptair aircraft…
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Huawei Nova Plus Triggers Egypt’s True Potential
The young artist sprays Cairo’s walls with brisk colors creating three dimensional graffiti murals, while…
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Anonymous Instagram campaign goes viral in Egypt
We spotted an anonymous viral campaign on Instagram in Egypt! We still don’t know who…
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Fern Fans Generate Food Mood-Shifters, Join 20k Challenge
Fern launched a new campaign called “#كله_بالأكل_بيفك” (Food shifts the mood); features three characters in three…
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A15, Careem Empower Tech Startups in Egypt
A15, the leading technology investor, announced a strategic partnership with Careem, the car-hailing app and…
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Careem Deploys Free Rescue Rides Post Cathedral Attack, Uber Joins Forces
Careem Egypt has launched a new nationwide initiative, offering free rides to all hospitals in…
Details - Startups
Digitree Introduces ‘Hype Insights’ Social Media Analytics Tool
Egypt-based digital agency Digitree has kicked-off its very own social media analytics tool “Hype Insights”. The…
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Tether adds ‘Gracenote’ music recognition features to power better music discovery
itagit technologies has signed a multi-territory music licensing deal with Gracenote to power two new…
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A funny campaign against favoritism ‘Ebn El Wazeer Khad Meny El Mic’ goes viral in Egypt
Over the last week a new kind of viral campaigns called “Ebn El Wazeer Khad…
Details - Startups
MyTrustedWill.com builds life bridges after death
Nearly 2.6 million people dying annually in the United States, Entrepreneurs see an opportunity to innovate.…
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RiseUp Summit 2016 partners with Facebook bot technology for attendees
RiseUp Summit 2016 has partnered with Elves, the first Facebook chatbot application in Egypt, to…
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