A single mother of five hits the street daily to wipe pedestrians’ shoes for an income that helped her raise an engineer, a nurse, a tourism professional, an economist and a high school student, while resuming her own college education.
Um Hassan’s success story is part of “BentB100” (A girl is worth 100 persons) series of true women stories produced by Akhbarak.net, one of the top news aggregators in the MENA region, in partnership with Itfarrag and Entreprenelle.
The campaign aims at empowering Egyptian women to overcome societal barriers, break stereotypes and think of creative ways to succeed in a male dominated society.
The production team met with 15 women from all walks of life, showcasing “struggle, success and inspiration” in all stories.
BentB100 receives 1M views in first week
The BentB100 campaign has received more than 1M unique views and reached more than 3M women on Facebook in less than one week.
Trending on Twitter in Egypt
The campaign also went viral on twitter to be on Egypt‘s top trending topics.
Have an inspiring woman story to tell? Share it with BentB100 on their website before their campaign ends on Feb. 15, 2016.