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Waslet Kheir’s Charity Card Helps Shoppers Donate

by Ahmed Maher
July 6, 2016
Waslet Kheir's Charity Card Helps Shoppers Donate

Giving to charity is becoming easier and more accessible to Egypt’s shop goers through a new donations card introduced by Waslet Kheir.

Kart El Kheir (Charity Card), which comes in a range of colors associated with multiple monetary values, can be purchased from supermarkets, pharmacies like El Ezaby, and a number of pastry shops like Nola Cupcakes. Waslet Kheir aims at providing a unique service that helps givers donate instantly, whenever and wherever they want.

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Ahmed Maher

Ahmed Maher

Ahmed Maher is a marketing and growth leader with a proven track record across telecom, fintech, publishing, charity, government, e-commerce, and sports. He launched Vodafone Egypt’s digital and social media presence in 2008, setting new standards for brand engagement and performance marketing in the region. As the founder of Digital Boom, Ahmed has helped shape the voice of digital media in the Arab world. He brings a rare blend of creative vision and data-driven thinking, using digital tools and storytelling to drive measurable impact and scalable growth.

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