Campaigns

Baraka Water released one of the most artful and ambitious ads of the year to promote hope. The campaign features the Egyptian horse-rider Karim...

Elegantly dressed in their beige uniforms and red hats, Emirates airline hostesses walked into Ellen DeGeneres studio, surprising the entire audience with...

Egyptian television channels raised their ad spot prices for Ramadan 2016 by 50 percent to bring their advertising revenue up to EGP...

To celebrate 150 years of presence around the world, Nestle Egypt decided to amplify its Nutrition, Health and Wellness message...

Photos of Egyptians hugging their moms flooded social media on Mother’s Day in response to a fundraising campaign launched by...

For the first time, UNICEF Egypt is using click-funding to fundraise "Water for Life" project. Each view, like, comment or...

Egypt’s Ministry of Tourism launched a new social media campaign calling upon Egyptian youth to promote the country’s hard-hit industry...

FP7/CAI was named "agency of the year 2015" at the MENA Cristal in Cairo last week, with Gold and Emerald for Baheya's Pink...

Every year, Ramadan Commercials, Programs, Series become the most talked about topics in Egypt. Brands compete to capture the hearts and...

As the telecom war continues in Egypt, Etisalat Misr released their Ramadan TVC, mocking Vodafone Egypt's Ramadan family ad. Etisalat...

The beauty of Ramadan advertising is that you don’t always need to get overly creative to come up with an...

When Stephanie started missing her dad she never thought this will happen! Stephy's dad has one of the weirdest jobs...

Google and Amazon have kicked off this year's April Fool's Day with two out-of-the-box ideas. The famous e-commerce website, Amazon...

When millions of people around the world switched off their lights for Earth Hour on March 28 at 8:30 p.m.,...

Drawing a smile on viewers’ faces, Juhayna ’s television advertising campaign was able to capture life’s best and most cherished...

Pepsi has been hitting with its new nostalgia ads. Will it make a home run? Over the past years, Pepsi’s...

Coca cola is one of the world's most loved brands, but in the UAE it's not the market leader. The...