Digital Boom
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • More
    • Market Watch
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary
    • Apple Updates
    • Facebook Marketing Hub
    • Markets
No Result
View All Result
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • More
    • Market Watch
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary
    • Apple Updates
    • Facebook Marketing Hub
    • Markets
No Result
View All Result
Digital Boom
No Result
View All Result
Home News

Fintech Startup ‘Sympl’ Raises Its First Funding Round

by Dalia Khirfan
November 8, 2021 - Updated on May 16, 2025
0 0
Fintech Startup 'Sympl' Raises Its First Funding Round

Yasmine Henna, Mohamed El-Feky and Karim Tawfik

Cairo-based startup ‘Sympl’ has raised the first funding round from A15 with a regional focus. This first investment marks the platform launch for the FinTech startup and it is considered an extension of efforts to empower Tech innovations in the region by A15.

Founded last month by Yasmine Henna, Mohamed El-Feky and Karim Tawfik, Sympl is a buy now pay later service, allowing merchants to sell products and services directly to customers on short-term and interest-free repayment plans. With  A15’s early investment in the startup, the venture capital firm was able to support the development of the Sympl checkout platform and successfully help to bring it to launch.

The third quarter of the year proved consistent with the stellar year of FinTech across MENA, Turkey, and Pakistan. Observing a 55% Quarter-on-Quarter growth of funds backing FinTech across MENAPT, the industry observed yet another quarterly record as most recently recorded in Q3 2021. Most remarkably, online payment solutions and financial structuring services have been a hot target for VC investors across MENAPT as observed in FinTech Funding Rounds 2021 YTD. Of which, startups like BPL platforms Tabby (UAE) and Colendi (Turkey) raising major rounds this year.

In parallel to setting the payment infrastructures that push forward with cashless and flexible payment processes, FinTechs like BitOasis, Sarwa, and most recently Fintech Galaxy, and Tarabut Gateway have raised rounds this year to explore the worlds of Cryptocurrency, Open Banking, and Digital Investment.

A15 invests in its portfolio companies at an early stage

Working closely with the founders to generate value across different channels.  A15’s partnership with Sympl – whose co-founders’ experience includes co-creating leading consumer finance company ValU and B2B commerce platform Capiter – ideally positions both companies.

In light of this first investment, Karim Beshara, General Partner at A15, commented “At A15, we are committed to partnering with strong founding teams in the very early stages of their ventures, where we can work closely together to unlock value. We pride ourselves on the close relationships we maintain with the founders and their teams, supporting them from the beginning as part of the A15 family. We are excited to have backed Sympl from day one and are proud of the early positive signs from their launch. We look forward to continued close collaboration and scaling the  business.”

With the support of A15, Sympl’s “Save your money pay later” checkout platform successfully launched in October via an exclusive partnership with leading Apple reseller, Tradeline – on the release of the new iPhone 13. Other partnerships have been established with key retailers in the electronics and appliances sector (2B), jewelry (Al-Mawardy Jewelry, Damas, and Jawhara), auto parts (Your Parts), hypermarket (Hyperone) sectors, and covering merchants in an array of other categories such as furniture, fashion, travel, and medical services.

Mohamed Elfeky, Chief Executive Officer of Sympl concluded “A15 has been a crucial partner in the early stages of our growth. Their support in product development initiatives, tech integrations and connections to their startups’ ecosystem have been important in our early success. We look forward to continuing our partnership with them to drive  innovation, provide new solutions for merchants and consumers, and contribute to the transition to a  cashless society in Egypt.”

ShareTweetPin

Join Our Community

Dalia Khirfan

Dalia Khirfan

Dalia is a digital marketing strategist and SEO specialist based in Amman, Jordan, with expertise in MENA market optimization and search strategy. As Digital Marketing Lead at SOS Children's Villages Jordan, she drives measurable growth through data-driven SEO campaigns and content strategy. She specializes in helping businesses navigate Arabic keyword research, cultural content adaptation, and algorithm changes across Middle Eastern markets.

Related Stories

Amr Diab’s 2025 Album: Orange Sponsorship, Apple Music Comeback
News

Amr Diab’s 2025 Album: Orange Sponsorship, Apple Music Comeback

3 days ago
Germany Begins Government-Wide Exit from Microsoft Software
News

Germany Begins Government-Wide Exit from Microsoft Software

3 weeks ago
Builder.ai Ceases Operations After $1.3 Billion Valuation Collapse
News

Builder.ai Shuts Down After Layoffs and Investor Pullout

1 month ago
Thndr Raises $15.7M to Expand into Wealth Management in MENA
Startups

Thndr Raises $15.7M to Expand into Wealth Management in MENA

1 month ago
Nawy Raises $75M to Accelerate Real Estate Tech in MENA
Startups

Nawy Raises $75M to Accelerate Real Estate Tech in MENA

2 months ago
Inside Radi Farms: The Agritech Startup Reshaping Egypt’s Food Supply Chain
Startups

Inside Radi Farms: The Agritech Startup Reshaping Egypt’s Food Supply Chain

3 months ago

Don't Miss

Jordan’s U.S. Foreign Aid: 2025 Budget Cuts and Their Regional Impact

Jordan’s U.S. Foreign Aid: 2025 Budget Cuts and Their Regional Impact

March 20, 2025
McDonald's Sees 70% Sales Drop in Egypt Amid Gaza Boycott

McDonald’s Sees 70% Sales Drop in Egypt Amid Gaza Boycott

November 24, 2023 - Updated on May 17, 2025
Google launches 'Search Status Dashboard' to track crawling, indexing, more

Google Launches Search Status Dashboard to Track Outages

December 15, 2022 - Updated on June 21, 2025
Egypt's banks impose cash limits on withdraws abroad and internet dollar usage

Egypt Caps Overseas Cash Withdrawals and Spend, What It Means For Businesses?

October 6, 2022 - Updated on May 18, 2025
10 Most funded mobility-tech startups in MENA

9 most funded ride-sharing startups in MENA 2022

October 5, 2022
  • About Us
  • Partners
  • Submit an Article
  • Contact Us
  • Privacy Policy
  • Terms of Use

© 2025 Digital Boom, Inc.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • News
  • Startups
  • Marketing
    • Digital Advertising
    • Insights
  • Campaigns
  • Tech
  • Guides
  • More
    • Market Watch
    • Careers
    • Ramadan Specials
    • Culture
    • Travel
    • Glossary
    • Apple Updates
    • Facebook Marketing Hub
    • Markets

© 2025 Digital Boom, Inc.