News
FasterCapital Launches Startup Program To Support Women Entrepreneurs
FasterCapital, an online incubator and accelerator based in Dubai, is launching a cohort for women entrepreneurs.
Recent statistics reveal that as of 2021 that 36% of small businesses are owned by women and this number is gradually increasing year over year.
In spite of the challenges they are facing, almost 90% of the female-owned businesses worldwide are up and running and are generating profits.
The situation in the Middle East when it comes to women entrepreneurship is different from other countries around the world where only 10% of businesses are owned by women.
In this cohort, FasterCapital is helping women founders in different aspects of their business-building or business-growing journeys.
The cohort launches in June 2021 and is a yearly initiative for women founders. Check out the programs website.
Tech Support for Women Founders
Through the Tech Cofounder program, FasterCapital will offer all the technical support needed to start your business or build your product.
Technology is an essential component of business today and a strong product is what makes a strong brand.
Many women are mostly starting businesses in areas of education, food, fashion, retail, and it is important to find strong technical teams to complement and translate these products into the language of today.
Raising Capital for Women Entrepreneurs
Securing the capital needed is a very crucial step to start or grow any business, and female-led businesses are no different.
But the statistics show that women founders find it much more challenging to secure the money they need than men founders.
For this cohort of innovative female entrepreneurs, FasterCapital will match the businesses with a network of angel investors, venture capital, and other funding sources.
Many women – in the MENA and elsewhere – already have innovative and brilliant ideas but most of them end up giving up on these potential ground-breaking businesses.
This is mainly due to the lack of the capital needed and not having the right network or resources available.
FasterCapital supports all different stages of businesses and businesses from different industries.
Growing and Entering New Markets for Savvy Women Founders
For women who have already started and established their businesses, joining this cohort will help them in growing their business further and in exploring new markets and potentials.
Sales, marketing, scaling, partnerships, and many other growth strategies are discussed and employed for the sake of taking your business to the next level.
This will be helpful for women entrepreneurs who are trying to grow and enter the MENA market and for women in the MENA market trying to reach new global markets.
The future of women entrepreneurship
Although it is globally noted that the future is bright for women in business and that there is much progress done.
However, on the way of bridging the gender gap in entrepreneurial areas, we need to acknowledge that there is much yet to be done for women in different parts of the world.
Women entrepreneurs have many tools now but in markets like MENA, Africa, and others we need to enable them to grab these tools and build their businesses.
Supporting and encouraging women to step out of their own conventional duties and to enter this foreign territory.
This should merge with creating an inclusive and supportive environment are what we can do in the resent to ensure a truly bright future.
Women Entrepreneurship in the MENA market
Entering this massively men-dominated ecosystem is extremely challenging for women in the MENA markets, but is not impossible.
It’s the reason why women like Helen Al Uzaizi – CEO of BizWorld, Mona Ataya – Founder and CEO of Mumzworld, Sahiqa Bennett – CEO & Co-founder of Searchie, and Briar Prestidge – Founder & CEO of Prestidge Group PR have been able to work their way up and set an example.
It is also worth noting that many women from the Middle East are staring international businesses and are nailing it.
Hesham Zreik, CEO of FasterCapital comments, “through starting this cohort of female entrepreneurs, we hope to enable innovative and dedicated women in taking the steps needed to start and grow their empires.”
Women Entrepreneurship and COVID
The rise of COVID-19 had caused many extra challenges on women in business.
During shutdown, most retail businesses – which is mostly the niche market for many women entrepreneurs – witnessed major setbacks.
The focus on technology and online businesses resulted in more damage to many women entrepreneurs. This is why we believe enabling women to use technology and start tech-enabled businesses is a goal in itself.
Strengths of Women Leaders in Business
Women have their own superpowers that has helped them and that will help them in being successful business leaders.
Susan Wojcicki, CEO of YouTube, Whitney Wolfe Herd, CEO of Bumble, and Mary Barra, CEO of General Motors, are only some few examples of successful female CEOs in different industries.
High emotional intelligence is an asset that helps women in managing and leading teams successfully and in mediating their business goals to the language and understanding of their crew.
Many women entrepreneurs are motivated inwardly. They have a vision that they would like to see achieved. They are mostly not as motivated by financial gain as much as their male counterparts are.
This constant and strong motivation is a very powerful engine that makes many female-led business thrive indeed.
Join the female cohort and unleash your superpowers now!
After the success of the previously shared overall analysis of Sherine’s new album “Ana Keter” and her social media presence, we decided to fulfill your requests with more details and additional insights.
The report is from Jan 15 through Jan 31, 2014; however, starting Feb, we noticed that Sherine’s team has enhanced and developed how they engage with fans on Facebook.
Still, there’s more to do; please review the slides below to know what exactly they are missing with recommendations.
Check out the report:
Key take-outs in 15 days after the launch:
- Album gained 11 million views in 2 weeks on YouTube
- YouTube Channel subscribers boosted by 90K subscribers in 15 days out of 127K total subscribers overtime
- Buzz reached 15K tweets/RTs since the launch on Twitter
- How do people talk about the album/Sherine on Twitter?
- People are sharing songs from YouTube & SoundCloud
- +90% positive sentiment on Twitter
- Sherine’s Twitter account is excellent at spreading the news about the album’s success.
- People are tweeting the song’s lyrics.
- Sarcastic tweets about Sherine & few songs (regular) - Almost zero negativity about the album
- Album teasers on Facebook created credibility for Sherine’s page, reflected in the page results after the album’s launch in the next 15 days with 92K Interactions & 312K New Likes.
- The album received tremendous engagement on the launching date of Jan 15. However, no posts for four days after the launch negatively affected the interactions.
Recommendations:
Sherine Abdel Wahab’s Facebook page would have received double or maybe triple new likes and interactions if the improved posts’ quality; please find below the points taken:
- Long updates with no extra value-added will lead to losing your fans’ interest
- The text-only format isn’t preferred, as it is well-known that they generate less reach than other content (Facebook announcement)
- A call to action is essential to generate leads & increase engagement
- Each post has to have its visual, audio, or video so you can attract/engage your audiences
- Understand the situation and act upon it, always be relevant to the time and avoid posting irrelevant content at the wrong time.
- Revise the tone of voice in future activities.
To recap - Overall performance is average to good - Enhance your content formatting - Improve the tone of voice on all networks - Be creative to engage your fans better - Be Consistent - Start your SoundCloud account.
News
Putin, Obama war on social media starts with unfriend on Facebook
New stage of the cold war, is it?
The Social media war between Putin and Obama started with UnFriend, this is the action taken by Russian President Vladimir Putin to end the Facebook diplomacy with American president Barack Obama.
The unfriending comes after an official White House update about the possibility of a US-Syrian war. President Putin revealed that Obama’s updates about the Congressional debate on a possible war with Syria have annoyed him.
After unfriending, President Putin update status on profile “Something I should have done a long time ago”
Also, He said to Russia’s Pravda News Service “President Assad and I, we are the Facebook friends. We like the same pages, we share pictures of cute women and all that. Obama needs to lighten up on there, it’s not for serious stuff,”
President Obama’s latest posts about the possibility of the war in Syria have been reported by someone and he received a warning from Facebook that he will be prevented from posting on his profile for 24 hours.
He has also commented “Really, Putin needs to grow up. If he didn’t like that [post], he could have just hid it from his news feed instead of creating all this Facebook drama,”
JOE BIDEN “Vice President of the United States” announced to reports that President Obama has signed into his Twitter account to unfollow Putin.
The turmoil generated between Putin and Obama over their dispute on the Syrian crisis. Expanded to reach the social networks
Putin and Obama on social Networks
The question now is, are we witnessing a new stage of the cold war between the two countries, will they continue the war online instead of the military tactics and old spy war?
It’s obvious that social media is really changing the game in everything, and now it’s taking over on a very high level.
Keep an eye on Digital Boom and we will keep you posted with more news and updates on the cold war and even more…
News
Amr Diab Gets Hacked on Twitter
Amr Diab’s Facebook page has announced that his twitter account has been hijacked by anonymous and now tweeting political.
Update: Amr Diab’s Facebook Page announced that “Amr Diab’s Twitter account has been restored successfully and you can follow Amr’s tweets normally now”
Amr Diab got hacked on Twitter
On Thursday 9th of Jan, Amr Diab’s Facebook page announced that Amr Diab’s Twitter account has been hacked by anonymous and now tweeting politics!
Amr Abdul-Basset Abdul-Azeez Diab (born 11 October 1961) is an Egyptian singer and composer of pop music. He was awarded the World Music Award for Best Selling Middle East Artist, three times: 1998 for the album “Nour El Ain”, 2002 for the album “Aktrr Wahid Byhbak 2001” and 2007 for the album “El Lillady”. Amr Diab also won The African Music Awards 2009, Big Apple Music Awards; Life Achievements Awards: Best Singer of The Year in 2009, and Best Male Act in African Music Awards 2010.
He is known as the Father of Mediterranean Music He has created his own style which is often termed “Mediterranean Music” or “Mediterranean Sound”, a blend of Western and Egyptian rhythms.
In The Mediterranean in Music, David Cooper and Kevin Dawe referred to his music as “the new breed of Mediterranean music”.According to author Michael Frishkopf, Amr Diab has produced a new concept of Mediterranean music, especially in his international hit, “Nour El Ain”.
In his analysis of The Very Best of Amr Diab album, Victor W. Valdivia of All music said: “His music melded traditional Arabic sounds and textures with Western rhythms and instruments. The mesh was dubbed Mediterranean music, and The Very Best of Amr Diab displays Diab’s superb skill in creating it.”
In 1997, he won three awards at the Annual Arabic Festival: one for Best Video, for Best Song, and for Best Artist of the Year. Diab received a Triple Platinum Award for the sales of Nour El Ain and a World Music Award in Monaco.
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