Ramadan
Stay updated on the latest Ramadan campaigns and trends in the Middle East. Explore innovative marketing strategies, impactful advertisements, and cultural insights during this significant time. From heartwarming storytelling to charitable initiatives, discover how brands are connecting with audiences during Ramadan. Stay ahead of the curve with our comprehensive coverage of Ramadan campaigns and trends in the Middle East.
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TikTok Showcases Brand Success Through Engaging Ramadan Content
TikTok has launched a Ramadan-inspired video series to present data and insights related to the Holy Month on the platform…
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Fresh Ramadan 2022 Ad Features Ruby, Mahmoud El-esseily
Fresh Egypt, a Home Appliance company kicked off its Ramadan campaign with a 1:43-minute Ad promoting the company’s products. Starred…
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Zed Ramadan Ad 2022 Brings More Celebrities, Promotes Happiness
Zed has released its Ramadan 2022 brand campaign showing how happiness is everywhere at its new properties, the ad has…
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Etisalat Egypt Ramadan 2022 Ad Features Ahmed Ezz, Carmen Bsaibes
Etisalat Egypt kicked off Ramadan 2022 media race with a brand TVC that promotes Etisalat’s position in the market. The…
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Vodafone Egypt’s Ramadan 2022 Ad Sparks Feelings
Vodafone Egypt kicked off the Ramadan media race with a brand TVC “Eli Benna Hayah” which translates to “What We…
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Throwback: Most Watched Brand Ads in Ramadan 2021
An entertaining, heartwarming ad is a forgiving excuse to interrupt a good series, especially during Ramadan when people seek comfort…
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Top Anticipated Ramadan 2022 Egyptian Series to Watch
The holy month of Ramadan, the fasting season for Muslims, is one of the most sacred and spiritual 30 days…
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Mo Salah advert fires up Egyptians ahead of football games
At the sound of war drums, a new advertising video featuring Mohamed Salah shows Egyptians replacing Ramadan lanterns with national…
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Pepsi’s Latest Digital Campaign Will Have You Singing From The Top of Your Lungs
Building a stronger connection between fans and the Egyptian national football team ahead of the big games this month, Pepsi…
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Elios Egypt continues with ‘Dark Humor’ campaign in Ramadan
After the success of “Dark Humor” campaign in March, Elios Egypt has decided to continue with the same concept in Ramadan…
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Baraka Water distributes goodness during Ramadan, Careem joins forces
Baraka Water called on social media users to post photos of the new Baraka Water bottle using the hashtag #تلاتين_يوم_بركة (Thirty…
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5 reasons why donors prefer mobile donations in Egypt
Revolutionizing non-profit fundraising one text message at a time, mobile technology has been key in raising millions for Egyptian charities…
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Get ready for Creative Industry’s 3rd Ramadan Edition: Everything you need to know
Creative Industry Ramadan edition of this year will take place on the Tuesday, September 19 at the Four Seasons Nile…
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Infographic: Issues Related to Food Wastage
A recent YouGov study focused on issues related to food wastage has found that the top source of food wastage…
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Egyptians spent 390 million minutes browsing OLX during Ramadan
OLX Egypt, the leading online classifieds platform, reveals the first of its kind report after monitoring user’s activities throughout the…
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NGOs Ad Value Exceeds EGP 250 Million in Ramadan 2017
The number of commercial spots presented by non-profit organizations during Ramadan is valued at EGP 250 million in Egypt, according to…
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Seven Uplifting Ads That Make You Want To Give To Charity This Ramadan
Pain, misery and suffering have always been synonymous with charitable ads in Ramadan to gain viewers’ sympathy and increase donations…
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Tecno Mobile Crowns the Camon CX Craze in Egypt
The last day of May will crown the Camon CX craze in Egypt. What began as a social media activation…
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Save the Children launches Ramadan campaign for Syrian children
Save the Children, an international NGO, today launched the “It’s Not the Same For Them” campaign to remind people of…
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Orange Egypt features Mohamed Henedi in Ramadan campaign 2017
Orange Egypt features the comedian superstar Mohamed Henedi in a new branding campaign this Ramadan, which revolves around “Never Miss…
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Watch Vodafone Egypt’s Ramadan 2017 Campaign ‘First Time Joy’
Vodafone Egypt launched its Ramadan campaign with the theme of “first time joy” is power “فرحة_أول_مرة”. The telecom giant portrays how people…
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Etisalat Ramadan 2017: Hold on to your dream
Watch Etisalat Ramadan 2017 advert “Hold on to your dream”, airing on TV and Youtube. Rate the advert on a scale…
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TEAMA Ramadan 2017: You Got The Wrong Cheese
Watch TEAMA Ramadan 2017 advert “you got the wrong cheese”, airing on TV and social media. Credits: Client: Teama Milk Agency:…
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Twitter Launches Automated Ramadan TV Guide Experience
Twitter is set to launch the first Ramadan TV guide bot. TV viewers can send a Direct Message to the…
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Zain group bombs violence with mercy in Ramadan Campaign
Zain group has kicked off Ramadan media race with an anti-terrorism advert, portraying how terrorism is turning happiness into darkness in…
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iflix makes Egypt debut with revolutionary content for Ramadan season
Iflix, the world’s leading Subscription Video on Demand (SVoD) service for emerging markets, has announced in a press release the launch…
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110 % increase in content consumption for Ramadan on Anghami in the UAE and Egypt
Dubai-23 May 2017- Anghami, the leading music streaming company in the MENA region, is gearing up for Ramadan, offering its…
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Report: Facebook comes to life in Ramadan
Facebook has released a new report on how people share their Ramadan experiences, find inspiration, and discuss their passions on…
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Twitter reveals the biggest Ramadan stats of 2016
With the holy month of Ramadan approaching, brands and organizations will soon commence their campaigns to engage consumers in a…
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Six Reasons Not to Miss Creative Industry: Ramadan Edition 2016
Creatives, rejoice! The stage is almost set for the annual Ramadan Edition of Creative Industry Summit. Creative Industry is Egypt’s…
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10 Most Watched Ads on YouTube in MENA – June
June or maybe we should call it Ramadan this year. Many brands celebrated the holy month and all, mainly telecom…
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5 Noteworthy Ramadan Content Consumption Tidbits [Infographic]
Here’s an infographic that shows five interesting facts based on Ramadan video-content consumption analysis on Facebook. Analysis done by our partners at Minitrics,…
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Waslet Kheir’s Charity Card Helps Shoppers Donate
Giving to charity is becoming easier and more accessible to Egypt’s shop goers through a new donations card introduced by…
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Careem App Raises EGP 105k for Food Bank in Ramadan
During Ramadan, Careem has raised more than EGP 105,000 in donations made directly through the usage of Careem’s car service…
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7 Big Stats That Show Which Ramadan Advertisements Resonated Most
From ads about El-Dondoo to Sir Magdi Yacoub stealing the light from big brands, this Ramadan was full of fascinating social data.…
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Sir Magdi Yacoub’s Auctioned Tie Heals Hearts
Egypt’s first mobile-based charity auction raised EGP 26,000 for renowned heart surgeon Sir Magdi Yacoub’s tie, which he donated to…
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Egypt Bans 4 Ramadan Ads Over Alleged Ethical Violations
The Egyptian Consumer Protection Agency (CPA) put off air the TV commercials of Juhayna, Cottonil, Dice, and Birell on charges…
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Update: False Rumors ‘Amr Diab’ Starring in Orange Egypt’s Ramadan Ad
Earlier this week, some optimistic Orange fans stated that Amr Diab will be starring in Orange’s ad for Ramadan. SEE ALSO: 7…
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Juhayna’s Talking Babies ‘Eldondo’ Advertisements Win Laughs
Juhayna’s three talking baby boys advertisements won viewers’ laughter on the first day of Ramadan as they discuss growing out of breastmilk,…
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Vodafone Ramadan 2016 Ad Hits 1.2M Organic Views in 6 Hours
Quick insight: Vodafone Ramadan TVC “The Big Family” has reached 1.2M organic views in the first 6 hours on facebook. The ad…
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David Cameron sends his greetings to all Muslim for Ramadan
The Prime Minister David Cameron sends his greetings to all Muslim communities for the holy month of Ramadan, in Britain…
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Vodafone launches its Ramadan 2016 campaign ‘The Big Family’
Vodafone Egypt has launched its Ramadan TVC “The Big Family”. Portraying how people get empowered by their beloved ones not only their…
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Etisalat kicks off Ramadan Media Race 2016
Etisalat kicked-off Ramadan’s advertising race with a brand TV copy, with a song by the Syrian singer Asala in the theme of “#تخيل_بكره” Imagine…
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Euro 2016 comes with lots of surprises on korabia.com
Get involved in Euro 2016 fever with the launch of Korabia.com microsite dedicated to France’s finals, taking place on June 10. Korabia.com…
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Eatimate Cost of Ramadan 2016 TV Ads in Egypt
Egyptian television channels raised their ad spot prices for Ramadan 2016 by 50 percent to bring their advertising revenue up to EGP…
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FP7/CAI named agency of the year 2015 at MENA Cristal
FP7/CAI was named “agency of the year 2015” at the MENA Cristal in Cairo last week, with Gold and Emerald for Baheya’s Pink…
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Roundup For The 2015 Ramadan Commercials
Every year, Ramadan Commercials, Programs, Series become the most talked about topics in Egypt. Brands compete to capture the hearts and…
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Etisalat Mocks Vodafone’s Ramadan TVC
As the telecom war continues in Egypt, Etisalat Misr released their Ramadan TVC, mocking Vodafone Egypt’s Ramadan family ad. Etisalat…
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Huawei Joins Ramadan Advertising Race
The beauty of Ramadan advertising is that you don’t always need to get overly creative to come up with an…
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Vodafone Kicks off Ramadan 2015 Media Race
Vodafone Egypt kicked-off Ramadan’s media race with a brand TVC. The ad theme “قوتك في عيلتك” is portraying how people…
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