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A15 & DELL EMC Join Forces to Support Tech Startups in Egypt

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A15 and DELL, A15 logo, Dell logo, Egypt, startups

The leading technology investor, A15 announced today a strategic partnership with Dell EMC, the global information infrastructure vendor, with a mission of supporting Egypt’s tech startups.

According to the Egypt National Report for 2015/16, published by the Global Entrepreneurship Monitor (GEM), access to finance has been consistently identified as the major challenge facing Egyptian entrepreneurs.

Egypt’s score in entrepreneurship finance is 3.5 – ranking 49th– compared to a global average of 4.2. This restricts the ability of startups to acquire essential resources – especially access to talent and high-end advisory & mentorship as well as premium technology.

The partnership between A15 and Dell EMC provides A15 portfolio companies with much needed technology, mentorship, talent recruitment support as well as access to the world class pivotal tracker software among other things through its freshly minted SUDO program.

The partnership aims to support technology and technology-enabled startups by providing tools and technical expertise from Dell EMC to A15 startups. This collaboration will add an enormous amount of value to A15 portfolio companies by exposing their young teams to the experience and wealth of knowledge of Dell EMC teams. Moreover, it will give them access to the much needed infrastructure and enable their teams to further develop their knowledge and skills.

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In a country that still suffers from slow growth and high unemployment rates, Egyptian youth found their calling in creating products and starting new companies; inspired by similar startup scenes globally.

Magued Mahmoud, Dell EMC Vice President and General Manager of the Center of Excellence in Cairo said “We believe that entrepreneurship will help boost the country’s economy, and it’s our duty to help entrepreneurs by sharing our knowledge and our leading edge technologies with them, and giving them as much support as we can.”

“Joining forces with A15 fits our core values; like us, they are an organization that believes in entrepreneurs and the power of entrepreneurship and the importance of innovation to growth; together we can help offer startups and entrepreneurs more than just funding.” Added Ahmed Osama, Innovation Program Manager at Dell EMC.

“A15’s goal is to provide startups with more than just financial support. We aim to empower them with the knowledge and resources they need to thrive and grow both regionally and globally. A15 is currently building its venture development program that is meant to support startups across three key pillars: Hands-on advisory support across key business functions such as accounting and legal, a bootcamp that institutionalizes knowledge sharing and business development between large portfolio companies and startups within A15’s portfolio and a strong network of strategic partners.” said Fadi Antaki, A15’s CEO.

“And we see Dell EMC as a key strategic partner that can help us deliver on that goal, we are aligned on both mission and vision. These are critical components in what we believe is an important partnership that can add value not just to A15 portfolio companies, but to the entrepreneurship ecosystem at large” Added Antaki.

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Amr Diab Gets Hacked on Twitter

Amr Diab’s Facebook page has announced that his twitter account has been hijacked by anonymous and now tweeting political.

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Amr Diab Was Hacked On Twitter!

Update: Amr Diab’s Facebook Page announced that “Amr Diab’s Twitter account has been restored successfully and you can follow Amr’s tweets normally now”

Amr Diab got hacked on Twitter

On Thursday 9th of Jan, Amr Diab’s Facebook page announced that Amr Diab’s Twitter account has been hacked by anonymous and now tweeting politics!

Amr Abdul-Basset Abdul-Azeez Diab  (born 11 October 1961) is an Egyptian singer and composer of pop music. He was awarded the World Music Award for Best Selling Middle East Artist, three times: 1998 for the album “Nour El Ain”, 2002 for the album “Aktrr Wahid Byhbak 2001” and 2007 for the album “El Lillady”. Amr Diab also won The African Music Awards 2009, Big Apple Music Awards; Life Achievements Awards: Best Singer of The Year in 2009, and Best Male Act in African Music Awards 2010.

He is known as the Father of Mediterranean Music He has created his own style which is often termed “Mediterranean Music” or “Mediterranean Sound”, a blend of Western and Egyptian rhythms.

In The Mediterranean in Music, David Cooper and Kevin Dawe referred to his music as “the new breed of Mediterranean music”.According to author Michael Frishkopf, Amr Diab has produced a new concept of Mediterranean music, especially in his international hit, “Nour El Ain”.

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In his analysis of The Very Best of Amr Diab album, Victor W. Valdivia of All music said: “His music melded traditional Arabic sounds and textures with Western rhythms and instruments. The mesh was dubbed Mediterranean music, and The Very Best of Amr Diab displays Diab’s superb skill in creating it.”

In 1997, he won three awards at the Annual Arabic Festival: one for Best Video, for Best Song, and for Best Artist of the Year. Diab received a Triple Platinum Award for the sales of Nour El Ain and a World Music Award in Monaco.

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Review: Sherine Ana Keteer on Social Media

Sherine ‘s new album “Ana Keter” in Social Media

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Review: Sherine Ana Keteer on Social Media

After the success of the previously shared overall analysis of Sherine’s new album “Ana Keter” and her social media presence, we decided to fulfill your requests with more details and additional insights.

The report is from Jan 15 through Jan 31, 2014; however, starting Feb, we noticed that Sherine’s team has enhanced and developed how they engage with fans on Facebook.

Still, there’s more to do; please review the slides below to know what exactly they are missing with recommendations.

Check out the report:

Key take-outs in 15 days after the launch:

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  • Album gained 11 million views in 2 weeks on YouTube
  • YouTube Channel subscribers boosted by 90K subscribers in 15 days out of 127K total subscribers overtime
  • Buzz reached 15K tweets/RTs since the launch on Twitter
  • How do people talk about the album/Sherine on Twitter?
  • People are sharing songs from YouTube & SoundCloud
  • +90% positive sentiment on Twitter
  • Sherine’s Twitter account is excellent at spreading the news about the album’s success.
  • People are tweeting the song’s lyrics.
  • Sarcastic tweets about Sherine & few songs (regular) -  Almost zero negativity about the album
  • Album teasers on Facebook created credibility for Sherine’s page, reflected in the page results after the album’s launch in the next 15 days with 92K Interactions & 312K New Likes.
  • The album received tremendous engagement on the launching date of Jan 15. However, no posts for four days after the launch negatively affected the interactions.

Recommendations:

Sherine Abdel Wahab’s Facebook page would have received double or maybe triple new likes and interactions if the improved posts’ quality; please find below the points taken:

  • Long updates with no extra value-added will lead to losing your fans’ interest
  • The text-only format isn’t preferred, as it is well-known that they generate less reach than other content (Facebook announcement)
  • A call to action is essential to generate leads & increase engagement
  • Each post has to have its visual, audio, or video so you can attract/engage your audiences
  • Understand the situation and act upon it, always be relevant to the time and avoid posting irrelevant content at the wrong time.
  • Revise the tone of voice in future activities.

To recap -  Overall performance is average to good -  Enhance your content formatting -  Improve the tone of voice on all networks -  Be creative to engage your fans better -  Be Consistent -  Start your SoundCloud account.

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Putin, Obama war on social media starts with unfriend on Facebook

New stage of the cold war, is it?

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Putin and Obama War on Social Networks!

The Social media war between Putin and Obama started with UnFriend, this is the action taken by Russian President Vladimir Putin to end the Facebook diplomacy with American president Barack Obama.

The unfriending comes after an official White House update about the possibility of a US-Syrian war. President Putin revealed that Obama’s updates about the Congressional debate on a possible war with Syria have annoyed him.

After unfriending, President Putin update status on profile “Something I should have done a long time ago”

Also, He said to Russia’s Pravda News Service “President Assad and I, we are the Facebook friends.  We like the same pages, we share pictures of cute women and all that.  Obama needs to lighten up on there, it’s not for serious stuff,”

President Obama’s latest posts about the possibility of the war in Syria have been reported by someone and he received a warning from Facebook that he will be prevented from posting on his profile for 24 hours.

He has also commented “Really, Putin needs to grow up.  If he didn’t like that [post], he could have just hid it from his news feed instead of creating all this Facebook drama,”

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JOE BIDEN “Vice President of the United States” announced to reports that President Obama has signed into his Twitter account to unfollow Putin.

The turmoil generated between Putin and Obama over their dispute on the Syrian crisis. Expanded to reach the social networks

 Putin and Obama on social Networks

The question now is, are we witnessing a new stage of the cold war between the two countries, will they continue the war online instead of the military tactics and old spy war?

It’s obvious that social media is really changing the game in everything, and now it’s taking over on a very high level.

Keep an eye on Digital Boom and we will keep you posted with more news and updates on the cold war and even more…  

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