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Home News & Trends

Emirates Airline pledges to entertain passengers despite US electronics ban

Ahmed Maher by Ahmed Maher
March 23, 2017
in News & Trends
Reading Time: 1 min read
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Emirates Airline released a refurbished version of their Jennifer Aniston’s TV advert showing off their 2500 channels of entertainment while wondering “Who needs tablets and laptops anyway?” in response to the recent ban on keeping electronic devices on board flights to the US.

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Starting March 25, passengers traveling to the US from 10 airports in eight Muslim-majority countries will not be allowed to have laptops, tablets or any communications device larger than a smartphone in the cabin of the plane. Countries included are Egypt, Jordan, Kuwait, Morocco, Qatar, Saudi Arabia, Turkey and the UAE.

The company marketing team has seen a good opportunity to re-introduce its entertaining aircrafts.

Let us entertain you.

A post shared by Emirates (@emirates) on Mar 21, 2017 at 10:06am PDT

Social media reaction to #ElectronicsBan

If the #electronicsban was truly about safety and not racism, it would be across flights from all destinations, as with the ban on liquids.

— Nate Daley (@natedaleymusic) March 21, 2017

https://twitter.com/FasciaX/status/844270322366976002

With UAE and Qatar excluded from UK #electronicsban, the US is opening itself up to accusations of protectionism. Explanation is required.

— Jon Ostrower (@jonostrower) March 21, 2017

UK #electronicsban does not include Qatar and UAE airlines. LOL. Money talks. Too many Qatar and UAE assets in the UK.

— The Big Pharaoh (@TheBigPharaoh) March 21, 2017

currently in UAE for work, unclear whether my company issue laptop will be allowed in the cabin. Ridiculous. #electronicsban

— Adrienne Klasa (@AdrienneKlasa) March 22, 2017

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Ahmed Maher

Ahmed Maher

Ahmed Maher is a marketing and growth leader with a proven track record across telecom, fintech, publishing, charity, government, e-commerce, and sports. He launched Vodafone Egypt’s digital and social media presence in 2008, setting new standards for brand engagement and performance marketing in the region. As the founder of Digital Boom, Ahmed has helped shape the voice of digital media in the Arab world. He brings a rare blend of creative vision and data-driven thinking, using digital tools and storytelling to drive measurable impact and scalable growth.

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