News
Breaking news and timely stories on tech, media, and marketing that matter to brands, agencies, and startups in the MENA region.
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KLM Christmas Ad Scores Viral Win
The Royal Dutch Airlines KLM posted its Christmas ad with the tagline “bringing people together for Christmas”. The video has been viewed…
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Nile FM reaches two million followers on Twitter
On Thursday, Cairo based radio station Nile FM reached two million followers on Twitter – making it the most followed…
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Hijacked Libyan plane lands in Malta with 118 people aboard
An airliner on an internal flight in Libya was hijacked and diverted to Malta where it landed on Friday, Maltese…
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Today is the shortest day of the year, winter solstice
Today Dec. 21 marks the winter solstice, which represents the shortest day and longest night of the year in the…
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Vodafone Egypt Brings Generations Together, Unlocks 4G Power
With Egypt’s popular celebrities passing on experience to their rising younger peers, Vodafone Egypt has launched its 4G service today…
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Anonymous Instagram campaign goes viral in Egypt
We spotted an anonymous viral campaign on Instagram in Egypt! We still don’t know who is behind it but we’re…
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Instagram now has more than 600 million monthly active instagrammers
Facebook-owned photo sharing app Instagram now has more than 600 million monthly active users. Instagram made the announcement of the…
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Mental Health Apps Gain Ground in Egypt as Digital Solutions Address Growing Crisis
As Egypt grapples with a mental health crisis affecting a quarter of its population, digital platforms are emerging as critical…
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A15, Careem Empower Tech Startups in Egypt
A15, the leading technology investor, announced a strategic partnership with Careem, the car-hailing app and one of the fastest growing…
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Careem Deploys Free Rescue Rides Post Cathedral Attack, Uber Joins Forces
Careem Egypt has launched a new nationwide initiative, offering free rides to all hospitals in Egypt for blood donation, in…
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At least 25 killed in blast inside Cairo’s Coptic cathedral
An explosion inside Cairo’s Coptic cathedral killed at least 25 people, most of them women, and injured 49, Egypt’s state…
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Top global moments, live videos on Facebook in 2016
Facebook has released its top moments of 2016 in its Year in Review list, which highlights the most talked about…
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Facebook looks back at 2016 with top UAE moments
Dubai, UAE, December 2016: Facebook has released its top moments of 2016 in its Year in Review list, which highlights…
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A funny campaign against favoritism ‘Ebn El Wazeer Khad Meny El Mic’ goes viral in Egypt
Over the last week a new kind of viral campaigns called “Ebn El Wazeer Khad Meny El Mic” has spread like…
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Egyptian Mohamed Abo El Fotouh among 50 most influential digital marketing leaders
Mohamed Abo El Fotouh, Senior Consumer Engagement Manager, MENA Digital & Media, PepsiCo, has been named one of the 50…
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