Topic: Engagement
Employee engagement tops business leaders’ challenges, according to global survey
The two top challenges facing today’s leaders are employee engagement and effective strategy execution, according to a survey of 1248 senior directors and executives of which 10% come from the Middle East. Almost three...
Mumm Engages Egypt’s Work Community, Spreads Gratitude
Asking employees all over Egypt to post photos of their role model colleagues at work using the hashtag #El_Mf7ot (The dedicated), the homemade food platform, Mumm, promised to give free homemade meal prizes for...
Meltwater Partners With Sprout Social To Offer Intelligent Social Engagement
SAN FRANCISCO, Aug. 17, 2015 - Meltwater, a global leader in media intelligence solutions, today announced a partnership with Sprout Social, a leader in social media management and engagement. The new partnership will enable businesses to engage...
Brands in Saudi Arabia gone wild over a tweet, why?
A random tweet by a Saudi guy drove +300 brands in Saudi Arabia to engage with. People and brands created a dedicated hashtag to support Abdullah's tweet. Quickly, the tweet became one the most successful advertising/marketing campaigns...