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First Day Wrap-up Marketing Kingdom Cairo 2015

by Editorial Team
October 25, 2015
10
wrap-up, digital marketing, marketing kingdom cairo 2015, mkcairo, digital boom, adigitalboom, kosta petrov, citystars
351
VIEWS

Leading marketing professionals in the Cairo gathered for the two-day Marketing Kingdom Cairo 2015, listening to topnotch speakers from Twitter, Google, Facebook, Shazam, Coca-Cola ConnectAds, Bayt.com, sharing experiences and staying abreast of the latest digital trends, successful marketing campaigns, social networks tips & tricks, and even more.

Digital Boom live-tweeted the event, providing you with the following first day’s wrap-up of top tips coming from the industry’s best.

(Day One) Marketing Kingdom Cairo 2015 Top Tweets

https://twitter.com/aDigitalBoom/status/658200320623968256
https://twitter.com/aDigitalBoom/status/658203151456149504

Great hearing @ParrySingh speak at #MKCairo — of course he’s promoting the use of mobile phones during his session (to Tweet, of course!)

— Katie Morse (@misskatiemo) October 25, 2015

"human attention span: 8 sec"@parrysingh #mkcairo – evolution in the works, from monkey to human to goldfish

— Sara Migally (@SaraSMigally) October 25, 2015


https://twitter.com/aDigitalBoom/status/658209839009677312

Live Reach, Everyday Relevance, Engaging Content. Three things to think about, today #marketing #contentmarketing #mkcairo

— Rami M. Zeidan (@rmzeidan) October 25, 2015

People are spending around 3 hours a day on mobile #mkcairo

— Karim Abd El Kader (@karim_abdkader1) October 25, 2015

70M photos are uploaded on #Instagram daily and 2.5B likes per day #MKCAIRO

— Raouf (@iRafla) October 25, 2015


https://twitter.com/aDigitalBoom/status/658221741899128832

Mobile ad spending by region 2015 #MKCairo #imfnd pic.twitter.com/YRZoBkQwry

— Abdelrahman Sleem (@abdo_sleem) October 25, 2015

Anja Jakubowski telling us about the latest Coca Cola campaigns #MKCairo #Digital #SayitWithASong pic.twitter.com/GIvNwuzWRf

— Abdel Hamid Abdella (@Meedo11) October 25, 2015

Startling stat: there are 4 BILLION video views on Facebook daily. #MKCairo

— Katie Morse (@misskatiemo) October 25, 2015

People look at their phones 150 times a day and our attention span doesn't exceed that of a goldfish (8 seconds). @parrysingh #MKCairo

— Abdel Hamid Abdella (@Meedo11) October 25, 2015


https://twitter.com/aDigitalBoom/status/658224381655654400

Programmatic advertising is split into open exchanges, Private market place and 1 to 1 deals @M_Megahed #MKCairo pic.twitter.com/gC7oWaa2AK

— Abdel Hamid Abdella (@Meedo11) October 25, 2015

Total Mobile Ad spending was 40% from total Digital spending in 2015

Expected to be 70% by 2019 #MKCairo #imfnd pic.twitter.com/kHRTVzZBxQ

— Abdelrahman Sleem (@abdo_sleem) October 25, 2015


https://twitter.com/aDigitalBoom/status/658347496519921664

And this'll be my favourite speech by @parrysingh. Managing Director, SEA, India and MENA, TWITTER 😍 #mkcairo pic.twitter.com/29ismYtoPQ

— نفيسة بكوغتى (@N_AbuBakr) October 25, 2015


https://twitter.com/MohamedOmar/status/658195501137940480
https://twitter.com/aDigitalBoom/status/658199360505827328

"Am i letting go of my #brand? Every piece of #content has an objective, an identity, just as important as your brand! – Rami Saad #MKCairo

— Scoop Empire (@ScoopEmpire) October 25, 2015

People look at their phones 150 times a day and our attention span doesn't exceed that of a goldfish (8 seconds). @parrysingh #MKCairo

— Abdel Hamid Abdella (@Meedo11) October 25, 2015


https://twitter.com/aDigitalBoom/status/658211148513288192

2 million tweets over 24 hours,
15 million tweets over 7 days,
60 million tweets over 30 days just about coffee. – @parrysingh #MKCAIRO

— نفيسة بكوغتى (@N_AbuBakr) October 25, 2015

 More to come tomorrow, keep up with us for more live-coverage on twitter

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Editorial Team

Editorial Team

The Digital Boom Staff Writer covers breaking news, platform updates, and stories curated by our editorial team. This byline is used for collaborative content, press releases, and updates that reflect the voice of the newsroom rather than a single contributor.

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