Update: Amr Diab’s Facebook Page announced that “Amr Diab’s Twitter account has been restored successfully and you can follow Amr’s tweets normally now”

Amr Diab got hacked on Twitter

On Thursday 9th of Jan, Amr Diab’s Facebook page announced that Amr Diab’s Twitter account has been hacked by anonymous and now tweeting politics!

Amr Abdul-Basset Abdul-Azeez Diab  (born 11 October 1961) is an Egyptian singer and composer of pop music. He was awarded the World Music Award for Best Selling Middle East Artist, three times: 1998 for the album “Nour El Ain”, 2002 for the album “Aktrr Wahid Byhbak 2001” and 2007 for the album “El Lillady”. Amr Diab also won The African Music Awards 2009, Big Apple Music Awards; Life Achievements Awards: Best Singer of The Year in 2009, and Best Male Act in African Music Awards 2010.

He is known as the Father of Mediterranean Music He has created his own style which is often termed “Mediterranean Music” or “Mediterranean Sound”, a blend of Western and Egyptian rhythms.

In The Mediterranean in Music, David Cooper and Kevin Dawe referred to his music as “the new breed of Mediterranean music”.According to author Michael Frishkopf, Amr Diab has produced a new concept of Mediterranean music, especially in his international hit, “Nour El Ain”.

In his analysis of The Very Best of Amr Diab album, Victor W. Valdivia of All music said: “His music melded traditional Arabic sounds and textures with Western rhythms and instruments. The mesh was dubbed Mediterranean music, and The Very Best of Amr Diab displays Diab’s superb skill in creating it.”

In 1997, he won three awards at the Annual Arabic Festival: one for Best Video, for Best Song, and for Best Artist of the Year. Diab received a Triple Platinum Award for the sales of Nour El Ain and a World Music Award in Monaco.

After the success of the previously shared overall analysis of Sherine’s new album “Ana Keter” and her social media presence, we decided to fulfill your requests with more details and additional insights.

The report is from Jan 15 through Jan 31, 2014; however, starting Feb, we noticed that Sherine’s team has enhanced and developed how they engage with fans on Facebook.

Still, there’s more to do; please review the slides below to know what exactly they are missing with recommendations.

Check out the report:

Key take-outs in 15 days after the launch:

• Album gained 11 million views in 2 weeks on YouTube
• YouTube Channel subscribers boosted by 90K subscribers in 15 days out of 127K total subscribers overtime
• Buzz reached 15K tweets/RTs since the launch on Twitter
• How do people talk about the album/Sherine on Twitter?
• People are sharing songs from YouTube & SoundCloud
• +90% positive sentiment on Twitter
• Sherine’s Twitter account is excellent at spreading the news about the album’s success.
• People are tweeting the song’s lyrics.
• Sarcastic tweets about Sherine & few songs (regular) -  Almost zero negativity about the album
• Album teasers on Facebook created credibility for Sherine’s page, reflected in the page results after the album’s launch in the next 15 days with 92K Interactions & 312K New Likes.
• The album received tremendous engagement on the launching date of Jan 15. However, no posts for four days after the launch negatively affected the interactions.

Recommendations:

Sherine Abdel Wahab’s Facebook page would have received double or maybe triple new likes and interactions if the improved posts’ quality; please find below the points taken:

• Long updates with no extra value-added will lead to losing your fans’ interest
• The text-only format isn’t preferred, as it is well-known that they generate less reach than other content (Facebook announcement)
• A call to action is essential to generate leads & increase engagement
• Each post has to have its visual, audio, or video so you can attract/engage your audiences
• Understand the situation and act upon it, always be relevant to the time and avoid posting irrelevant content at the wrong time.
• Revise the tone of voice in future activities.

To recap -  Overall performance is average to good -  Enhance your content formatting -  Improve the tone of voice on all networks -  Be creative to engage your fans better -  Be Consistent -  Start your SoundCloud account.

No more business cards! Use OZZ!

OZZ Technologies has launched the world’s first ultra-secure digital contact wallet – OZZ. A contactless digital wallet to save, curate, and share a comprehensive and password-protected repository of contact and identification information,

“OZZ revolutionizes the way we, as a digitally-first society, connect amidst the coronavirus pandemic,”​ said Ahmed Wasfie, founder and CEO of OZZ Technologies.

“Contactless interactions are an integral part of the new normal, together with mounting consumer expectations with regards to speed, security, and privacy,” he explained. “OZZ is a simple, secure, and seamless way to share information during an interaction.”

OZZ inspired by Dubai Paperless Strategy

“We were inspired by the Dubai Paperless Strategy championed by His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum; it motivated us to create a contactless solution with a global appeal from right here in Dubai.” Said Ahmed Wasfie, founder and CEO of OZZ.

Conceived as a B2B product last year, Wasfie sought to expand the OZZ value proposition’s convenience and security to individual users.

“OZZ is your new business card, and ID stash rolled into one,” explains Wasfie. Besides saving essential contact information, OZZ allows users to store profiles from more than 50 different channels spanning social media platforms – such as Facebook, Snapchat, TikTok, and Twitter – to communication applications – such as FaceTime, Skype, WeChat, and Whatsapp – to music applications, online professional portfolio links and much more. User information is encrypted using Amazon Web Services (AWS).

OZZ generates significant savings of up to 70% on the ubiquitous annual business card spend for enterprise clients, benefiting both the bottom line and the environment.

As a white-label offering, OZZ offers enterprise clients custom-design options enabling increased brand awareness. Moreover, B2B customers can also avail of enterprise-level dashboards that allow designated personnel to track the volume and type of contact exchanges conducted by employees in essential revenue-generating functions, such as sales and business development.

Manufactured in line with global best-in-class production standards, OZZ is scratch proof,​ waterproof and shockproof. Some of its innovative features include:

State-of-the-art OZZSure ​Security Factor – Users can save contact and identification information and documents, each with many layers of password-protection and the option to hide selected files before sharing.

Authentication and Verification – OZZ users can save essential identification documents (driver’s license, passport, Emirates ID) in a single and navigable location on their smartphones, and in a verified format.

“O​ ZZ uses machine learning and artificial intelligence ​to ensure that any personal ID uploaded is an original and user-linked document,” said Wasfie.

Emergency Contact Sharing – OZZ allows users to input detailed information for an emergency contact – including name, phone number, and location – which can be retrieved by a simple tap on the user’s phone in an emergency.

OZZ is headquartered in Dubai, UAE. The startup is on a mission to revolutionize contactless sharing by building advanced contactless digital wallets for consumers and enterprises that enable the simple, seamless, and secure storage, management, and exchange of contact and identification information.

A mechanical engineer by education, Wasfie is a serial entrepreneur; he previously founded the BackPack app in 2009 and the creative digital agency and software house – AWStreams – in 2010. OZZ Technologies is his third venture.

“Until now, we lacked a convenient and completely secure way to share information with approved parties in a manner that eliminates all forms of paperwork. We see the headwinds of a contactless era, and this is the behavioral shift that will make OZZ a valuable, everyday tool for people all over the world,” said Wasfie.

You can download the OZZ app for free with selected features, full functionality only available to purchasers of the OZZ tag.

Users can choose between six different language settings, including Arabic, Chinese, English, Dutch, Russian, and Spanish, more language options offered in the coming weeks.

OZZ tags product is sold in the UAE, Saudi Arabia, and Egypt.​