News
Dubai-based Short Stay Vacation Homes Raises $1.9M
Dubai-based Real Estate startup and private property manager Short Stay Vacation Homes (Short Stay) has successfully raised $1.96M in its latest funding round led by Africa-based SK Group.
Founded in 2017, Short Stay Vacation Homes manages privately-owned apartments across Dubai, which guests from all across the region and the world can rent on a short-term basis. Licensed by the Dubai Department of Tourism & Commerce Marketing, Short Stays aims to redefine the hospitality industry by offering guests a home away from home, with highly accessible seamless servicing. Familiarizing Dubai with the concept of Holiday Homes, the UAE-based startup offers elevated services in contemporary spaces, to provide a unique stay experience for business or leisure travelers.
As most recently recorded in our Q3 2021 UAE Venture Investment Report, investor interest in the UAE shifted towards industries with faster turnaround and Tech ventures with scale promise, where funds seem to be heavily channeled towards FinTech, Transport & Logistics (T&L), and E-commerce. To that effect, UAE-based Real-Estate startups observed an almost 95% YoY dip in capital raised by Q3 2021, closing 1 more deal, however, than the same time last year. This latest investment ranks the highest this year, surpassing HotDesk’s $1M SEED round earlier this year- both, paving the way for innovations in the shared economy, and the access-over ownership approach to Real Estate.
Short Stay currently manages more than 75 properties in popular residential and tourist areas such as Downtown Dubai, Jumeirah Beach Residences, Jumeirah Lakes Towers, and Dubai Marina, which gives a favorable position to benefit from the reopening of the country and the return of globally anticipated events such as Expo 2020. The six-month-long event has recorded 2.5 million visits so far, helping the tourism sector to recover steadily, where Short Stay seems to have catered optimal offerings as Founder Jugal Khushalani highlighted “In addition to increased occupancy, the average length of stays has also steadily increased since December 2020. Guests are taking longer trips away as short-term rentals offer larger spaces, flexible payment terms, enabling people to combine work with leisure.”
The funding round, led by Africa’s SK Group, will help Short Stay acquire more units as part of its plans to scale up its network of properties to more than 500 units across Dubai by the fourth quarter of 2022 as the startup stated. Khushalani elaborated that within the real estate ecosystem, more landlords have been joining the wave of short-term occupancy leveraging the significant increase of touristic footfall. In light of this growth potential-filled investment Jugal Khushalani concludes with high hopes for their position in the industry “Over the last five years, the industry has witnessed a steep surge in demand for ‘home-away-from-home experiences that short-term rentals offer customers, along with high standards of cleanliness and safety… Dubai’s short-term rental market has seen double-digit growth and with Expo 2020, we only expect it to rise further.”
News
Amr Diab Gets Hacked on Twitter
Amr Diab’s Facebook page has announced that his twitter account has been hijacked by anonymous and now tweeting political.
Update: Amr Diab’s Facebook Page announced that “Amr Diab’s Twitter account has been restored successfully and you can follow Amr’s tweets normally now”
Amr Diab got hacked on Twitter
On Thursday 9th of Jan, Amr Diab’s Facebook page announced that Amr Diab’s Twitter account has been hacked by anonymous and now tweeting politics!
Amr Abdul-Basset Abdul-Azeez Diab (born 11 October 1961) is an Egyptian singer and composer of pop music. He was awarded the World Music Award for Best Selling Middle East Artist, three times: 1998 for the album “Nour El Ain”, 2002 for the album “Aktrr Wahid Byhbak 2001” and 2007 for the album “El Lillady”. Amr Diab also won The African Music Awards 2009, Big Apple Music Awards; Life Achievements Awards: Best Singer of The Year in 2009, and Best Male Act in African Music Awards 2010.
He is known as the Father of Mediterranean Music He has created his own style which is often termed “Mediterranean Music” or “Mediterranean Sound”, a blend of Western and Egyptian rhythms.
In The Mediterranean in Music, David Cooper and Kevin Dawe referred to his music as “the new breed of Mediterranean music”.According to author Michael Frishkopf, Amr Diab has produced a new concept of Mediterranean music, especially in his international hit, “Nour El Ain”.
In his analysis of The Very Best of Amr Diab album, Victor W. Valdivia of All music said: “His music melded traditional Arabic sounds and textures with Western rhythms and instruments. The mesh was dubbed Mediterranean music, and The Very Best of Amr Diab displays Diab’s superb skill in creating it.”
In 1997, he won three awards at the Annual Arabic Festival: one for Best Video, for Best Song, and for Best Artist of the Year. Diab received a Triple Platinum Award for the sales of Nour El Ain and a World Music Award in Monaco.
After the success of the previously shared overall analysis of Sherine’s new album “Ana Keter” and her social media presence, we decided to fulfill your requests with more details and additional insights.
The report is from Jan 15 through Jan 31, 2014; however, starting Feb, we noticed that Sherine’s team has enhanced and developed how they engage with fans on Facebook.
Still, there’s more to do; please review the slides below to know what exactly they are missing with recommendations.
Check out the report:
Key take-outs in 15 days after the launch:
- Album gained 11 million views in 2 weeks on YouTube
- YouTube Channel subscribers boosted by 90K subscribers in 15 days out of 127K total subscribers overtime
- Buzz reached 15K tweets/RTs since the launch on Twitter
- How do people talk about the album/Sherine on Twitter?
- People are sharing songs from YouTube & SoundCloud
- +90% positive sentiment on Twitter
- Sherine’s Twitter account is excellent at spreading the news about the album’s success.
- People are tweeting the song’s lyrics.
- Sarcastic tweets about Sherine & few songs (regular) - Almost zero negativity about the album
- Album teasers on Facebook created credibility for Sherine’s page, reflected in the page results after the album’s launch in the next 15 days with 92K Interactions & 312K New Likes.
- The album received tremendous engagement on the launching date of Jan 15. However, no posts for four days after the launch negatively affected the interactions.
Recommendations:
Sherine Abdel Wahab’s Facebook page would have received double or maybe triple new likes and interactions if the improved posts’ quality; please find below the points taken:
- Long updates with no extra value-added will lead to losing your fans’ interest
- The text-only format isn’t preferred, as it is well-known that they generate less reach than other content (Facebook announcement)
- A call to action is essential to generate leads & increase engagement
- Each post has to have its visual, audio, or video so you can attract/engage your audiences
- Understand the situation and act upon it, always be relevant to the time and avoid posting irrelevant content at the wrong time.
- Revise the tone of voice in future activities.
To recap - Overall performance is average to good - Enhance your content formatting - Improve the tone of voice on all networks - Be creative to engage your fans better - Be Consistent - Start your SoundCloud account.
News
Putin, Obama war on social media starts with unfriend on Facebook
New stage of the cold war, is it?
The Social media war between Putin and Obama started with UnFriend, this is the action taken by Russian President Vladimir Putin to end the Facebook diplomacy with American president Barack Obama.
The unfriending comes after an official White House update about the possibility of a US-Syrian war. President Putin revealed that Obama’s updates about the Congressional debate on a possible war with Syria have annoyed him.
After unfriending, President Putin update status on profile “Something I should have done a long time ago”
Also, He said to Russia’s Pravda News Service “President Assad and I, we are the Facebook friends. We like the same pages, we share pictures of cute women and all that. Obama needs to lighten up on there, it’s not for serious stuff,”
President Obama’s latest posts about the possibility of the war in Syria have been reported by someone and he received a warning from Facebook that he will be prevented from posting on his profile for 24 hours.
He has also commented “Really, Putin needs to grow up. If he didn’t like that [post], he could have just hid it from his news feed instead of creating all this Facebook drama,”
JOE BIDEN “Vice President of the United States” announced to reports that President Obama has signed into his Twitter account to unfollow Putin.
The turmoil generated between Putin and Obama over their dispute on the Syrian crisis. Expanded to reach the social networks
Putin and Obama on social Networks
The question now is, are we witnessing a new stage of the cold war between the two countries, will they continue the war online instead of the military tactics and old spy war?
It’s obvious that social media is really changing the game in everything, and now it’s taking over on a very high level.
Keep an eye on Digital Boom and we will keep you posted with more news and updates on the cold war and even more…
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