News & Trends

"T-PAY participated in GSMA Mobile World Congress, from 22-28 February, held in Barcelona because T-PAY wanted to show that they are ready...

It's time to take action, it's time to VOTE! Our 2016 Oscars Best Commercials in collaboration with the leading Arabic digital...

Mobinil's logo is officially down from the company's headquarters as Orange continues to roll out its rebranding plans Saturday, killing off Egypt's 18-year-old first mobile operator...

After on boarding Arsenal FC last week, Kijamii has announced today an open vacancy as a digital sports community manager to join the...

Digital Boom in collaboration with the leading Arabic digital marketing publication e3langi.com have launched a new online initiative called “The Oscars Best Commercials...

Arsenal has appointed Kijamii to handle its digital media activities in Egypt and the MENA region with effect from March....

It is a perfect world.. Isn't it? God has created everything in a symphonic interdependent harmony. Every atom and cell...

For its second edition, ID Cristal Congress MENA, the Annual Summit for Media professionals to connect and learn on Digital &...

Registration for upcoming CSR Training Course on Implementing A CSR Business Strategy And Mastering CSR Reporting, taking place from 10-11...

DishDino is an online market place that gathers all the talented and professional chefs in one place to share their...

Cairo, Egypt - 19th January 2016 - Viber, one of the leading messaging and calling apps with more than 664...

Even the tiniest change in the direction of a sailing ship shall take it to a totally different destination. Same...

Netflix has appointed Kijamii as its digital marketing agency in the Middle East. Kijamii will be responsible for media planning &...

Las Vegas, January 6, 2016 – Netflix launched its service globally, instantly bringing its Internet TV network to more than 130 new...

Egyptian authorities have banned Facebook's free internet service "Free Basics" three weeks prior Jan 25 uprising 4th anniversary. An insider...

Cairo, Egypt – Uber, the smartphone technology company that connects riders to drivers, celebrated its one year in Egypt this month by...

Egypt's midfield player Mohamed El-Nenny has joined Arsenal for a £7.4m deal. This deal will help Arsenal secure a strong replacement...

The Association for the Rights of Immigrants and Refugees in Tunisia "ADIRT" in collaboration with the media agency Memac Ogilvy Label launched a...

Can you find the Panda? And how long did it take you to find it? These are the most asked questions...

Turkish Airlines decided to carry the love of soccer fans from ground to the sky, to support Fenerbahce team on their...

December is a month of festivities and celebrations for a lot of people. Different people celebrate different occasions, making this...

Google has released the annual trends charts that show which terms were searched for most in 2015 "A Year in...

UN Women's Egypt in collaboration with the National Council for Women has produced a campaign on Ending Violence Against Women...

Individuals and delegations from over 25 countries will be participating at the RiseUp Summit 2015, the Middle East & Africa’s...

A Syrian child gets assistance to remove her life jacket upon her arrival on an inflatable boat carrying migrants on...

Beirut, Lebanon — WPP announced today that its wholly owned operating company J. Walter Thompson (JWT), the world’s best-known marketing...

The photo sharing giant Instagram has released 2015's year in review report. Instagram revealed the most used hashtag, top locations, most...

FP7/CAI and UN Women teamed up to create some remarkable violence against women billboards campaign on 6th of October Bridge...

The Sphinx Awards ceremony revealed the Egyptian winners of the African Cristal Festival in Cairo last week. The Jury, constituted...

A new boycott campaign to Al Nahar TV channel is trending on social networks in Egypt, following the news of resuming Reham...

Kinda Ibrahim (@kindaibrahim) joined Twitter in Dubai, UAE as Director of Media Partnerships for the Middle East and North Africa region, after 12 years of...

Recognized for technological innovation in the analytics and mobile industry, TA Telecom is the only African and Arab company to...

A consortium of three international investors acquired 85 percent of Fawry, Egypt's largest e-payment network. The profit-making company, which generated EGP 210...

Brand storytelling, audience targeting and content distribution are on the agenda of the Nov. 25 Cairo Cristal Academy conference. Dedicated...

Trees, snowflakes, snowman, and santa went missing from Starbucks Christmas plain red cups this season sparking a social media frenzy...

Prominent journalist and human rights advocate Hossam Bahgat has been released today amid social media outburst, which generated more than 80,000...

Reham Saeed’s television talk show ‘Sabaya Al Khair lost 18 major sponsors and advertisers today following a storm of criticism...

Recognized as an entrepreneurial leader for business excellence, profitability and innovation, the Egypt-based analytics and mobile technology company, TA Telecom,...

Making a public marriage proposal on stage after ending his presentation, the COO of Hug Digital, Hussein Dajani, awed the...

Leading marketing professionals in the Cairo gathered for the two-day Marketing Kingdom Cairo 2015, listening to topnotch speakers from Twitter, Google, Facebook, Shazam,...

The online streaming service Netflix announced three job vacancies in the Middle East & North Africa (Manager, Social Media - Middle East,...

Nestle and Intel has issued statements today refuting false media reports that both multinationals are closing their offices in Egypt in...

October 17 is marked as the National Pasta Day worldwide. Pasta lovers celebrate the day with over 600 known pasta shapes, comes...

2015 Egyptian Super Cup has been able to oust all topics in the country's trends list on social media with many...

A great deal for startups, OMD is offering its office furniture for free to Startups, as the multinational agency is moving to a...

To end up the debate, there will be no dislike button but reactions. Facebook is rolling out a new set of...

For 42 years, Egyptians used to celebrate the 6th of October victory over Israel with lots of national songs & movies. This year, Durex Egypt decided...

With presentations by Twitter, Google, Facebook, Yahoo!, Shazam and Coca-Cola, the Marketing Kingdom Cairo, is without doubt, this year’s most...

Cairo – Dunkin Donuts Egypt announced a generous promotion of one year free donuts offered to the first 250 customers who arrive...

Social media exploded just past midnight on September 28, with over 300,000 Arabic tweets and 21,000 Instagram posts celebrating the...

Social media platforms are evolving to interact and engage with global interests and events. Facebook and Twitter the most famous social...

Facebook is testing a new page design for pages. The main changes include, resizing the profile picture to be smaller, bigger cover photo,...

  Egyptian pop-star Sherine Abdel-Wahab posted two tearful photos on social media, asking for her fans' support and that she doesn't feel...

Few minutes ago, AS Roma 's official facebook page announced the launch of its Arabic version on facebook. We've been waiting for...

The Marketing Kingdom Cairo, Egypt’s biggest marketing event this season features groundbreaking presentations by marketing gurus from Twitter, Facebook, Google,...

The Egyptian billionaire Naguib Sawiris has offered to buy an island in the Mediterranean from Italy or Greece to help...

Today, Egypt has woke up to exciting news on the social media scene. Instagram Ads are coming very soon. A...

Facebook enabled companies to initiate private messages to engaged users. Before this update, companies were only able to reply to...

SAN FRANCISCO, Aug. 17, 2015 - Meltwater, a global leader in media intelligence solutions, today announced a partnership with Sprout Social, a leader...

Asad Ur Rehman, Media Director MENA at Unilever is one of the keynote speakers at the Marketing Kingdom Cairo, Egypt’s...

Van Persie met his loyal 4-year-old fan in response to a viral video showing how vividly distraught Louis Diamond was...

Ahmed Adly, Social Media Director at Leo Burnett, is one of the keynote speakers at the Marketing Kingdom Cairo, Egypt’s...

Video messaging app Snapchat decided to live-stream Ramadan prayers in Mecca as an instant reaction to requests by many Muslims...

July 10, 2015, Omar Sharif died at 83, "He will be missed." We thought of reminding you of some of...

Since TBS opened, it has vowed to offer the optimum ingredients to stand out successfully as one of the top...

Uber, the little App on your smartphone, is in 57 countries and makes more revenue than most rental car companies...

YES! Lexus hoverboard is now real. Lexus made every child who was born in the 80's dream's come true. Introducing...

The Palestinian singer Laith Abu Joda sparked happiness this year at Social Media Day Egypt, which took place in the Greek Campus in...

Youtube Aflam is a movie library, aggregating Egyptian cinema classics from different official channels in one organized channel. Aggregation is a smart way...

Waking up so early to go train is sometimes a hassle and a pain in the neck for a lot...

A random tweet by a Saudi guy drove +300 brands in Saudi Arabia to engage with. People and brands created a dedicated hashtag...

YouTube took down Al Nahar TV channel over alleged copyright violations, the world's biggest online video platform said. https://www.youtube.com/user/alnahareg "Al...

Agencies usually fail to tell you about these 10 Social Media facts that have proven true over the years despite...

From the most amazing photos on Instagram, there come the most amazing couples too. It’s wonderful how people capture their...

Even though Facebook and Twitter are the most popular social platforms in Egypt, recently, Egyptians showed interest in Instagram, which opened a...

Responsible leaders hold their governments accountable. Dubai Ruler set an example for Arab leaders on Twitter, giving his officials a 1-month ultimatum to...

Chipsy Egypt kicked off a new positive advertising campaign calling for the start of a "90 million laugh". Featuring Egyptian...

The Lebanese singer and actress Haifa Wehbe has recently joined Vevo as one of the most notable singers in the...

Sham El-Nessim, or "Smelling/Taking In of the Zephyrs," is an Egyptian national holiday marking the beginning of spring. It always...

TA telecom is the only African tech company shortlisted as a finalist for Red Herring’s Top 100 Europe award. This...

Copying someone else’s content is unethical but did you ever imagine that downloading a Youtube video and sharing it on...

The story of the Egyptian cat Sinbad, which found himself in England after getting locked up in a shipping container...

April Fools' Day is celebrated every year on the first day of April as a day when people play practical...

After it was introduced in February, Twitter Curator tool is finally available for media companies, all you want to do...

With the Global PR Trends Summit wrapping up, Digital Boom brings you the best tips and inspiring quotes delivered by...